Wtol: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Breaking news, weather, traffic and sports from wtol in toledo, ohio

Estimated Revenue

1.1M

Website Visitors

4/5

Trustpilot Score

What do we know about WTOL?

Estimated Revenue (2020)

$2M

Total Employees

67 Founded

1958

Industry

Broadcast Media

Location

Toledo, United States

About

WTOL: Breaking news, weather, traffic and sports from WTOL in Toledo, Ohio

Social Links

Alexa Ranking: 228406

What is WTOL's Revenue?

WTOL's estimated revenue for 2024 is $2M.

What does WTOL do?

WTOL, News Channel 11, continues to be the preferred source of news and information for Toledo viewers. The Toledo market covers the densely populated area of northwestern Ohio, northeastern Indiana and southern Michigan. Its economy is anchored by its status as a Midwestern transportation hub, its Great Lakes port facility and the University of Toledo. Chrysler made a major commitment to retaining its presence in the city with the construction of a new Jeep production facility. WUPW is operated by Raycom Media under a shared services agreement, making it a sister station with local CBS affiliate WTOL.

What are the monthly traffic metrics for Wtol?

6/mo Traffic Growth

-16.30%

All Time Traffic Growth

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Monthly Hits

1M

Time on Site

6.3Mins

Bounce Rate

56%

How fast is Wtol growing?

Wtol has grown by -13.8% in the last 6 months according to SimilarWeb.

How do people interact with Wtol?

Last month, Wtol received 1M visitors who spent an average of 6.3 minutes on the website and visited 2.0 different pages per session. Overall, 56% of people bounce on the first visit.

How do people find Wtol?

558.4k people (51%) visit Wtol directly. 338.5k (31%) people search for them in Google. Whereas, 152.1k (14%) discover Wtol through Facebook, Reddit, and YouTube. 44.7k (4%) visitors come from Wtol's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Wtol?

Wtol's top market is the United States and they receive 1.1M (96.5%) people.
Then the 2nd is Canada with 8.7k (0.8%).
The 3rd is is United Kingdom with 3.6k (0.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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