Review (August 2025)

Every 3 metre square of the world has been given a unique combination of three words. used for e-commerce and delivery, navigation, emergencies and more.

3.56M

Estimated Revenue

860.11k

Website Visitors

2.7/5

Trustpilot Score

What do we know about what3words?

Estimated Revenue (2020)

$3.56M

Total Funding

$39.71M

Total Employees

240

Founded

2013

Industry

Computer Software

Last Funding Date

Venture (Round not Specified) Mar 2021

About

what3words: Every 3 metre square of the world has been given a unique combination of three words. Used for e-commerce and delivery, navigation, emergencies and more.

Social Links

Alexa Ranking: 74518

What is what3words's Revenue?

what3words's estimated revenue for 2024 is $3.56M.

What does what3words do?

what3words is the simplest way to talk about location. It has divided the world into 3m x 3m squares, each with a unique 3 word address. Now people can refer to any precise location – a delivery entrance, a picnic spot or a drone landing point – using just three simple words. what3words is used by businesses and governments to operate more efficiently, and by individuals to find and share locations. Over 650 businesses, government organisations and NGOs in over 170 countries are using 3 word addresses.

What are the monthly traffic metrics for What3words?

6/mo Traffic Growth

55.90%

All Time Traffic Growth

Create Free Account

Monthly Hits

860k

Time on Site

2.4Mins

Bounce Rate

47%

How fast is What3words growing?

What3words has grown by 33.4% in the last 6 months according to SimilarWeb.

How do people interact with What3words?

Last month, What3words received 860k visitors who spent an average of 2.4 minutes on the website and visited 5.0 different pages per session. Overall, 47% of people bounce on the first visit.

How do people find What3words?

382.5k people (44%) visit What3words directly. 329.3k (38%) people search for them in Google. Whereas, 28k (3%) discover What3words through Facebook, Reddit, and YouTube. 16.6k (2%) visitors come from What3words's email newsletters. Finally, 4.3k (0.5%) people come from affiliates and or paid referrals.

Who uses What3words?

What3words's top market is the United Kingdom and they receive 419.4k (48.8%) people.
Then the 2nd is United States with 82k (9.5%).
The 3rd is is Germany with 63.3k (7.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are What3words's ads on Google?

Google Ads

what3words | Voice navigation for vehicles | what3words.com‎

https://what3words.com/industries/automotive/

Learn more about using what3words for Automotive Download the app · Find your 3 word address

Keyword: truck navigation app

what3words | Navigate using 3 simple words | what3words.com‎

https://what3words.com/

Find out how to use what3words in your business Download the app · Learn more · Find your 3 word address Features: Offline Search Available, Auto Suggested Addresses, Voice Activated Searches

Keyword: 3 words

What3words.com | what3words | Navigate using 3 simple words‎

https://what3words.com/

Find out how to use what3words in your business Find your 3 word address · Download the app · Learn more Features: Offline Search Available, Auto Suggested Addresses, Voice Activated Searches

Keyword: what three words

what3words | Voice navigation for vehicles | what3words.com‎

https://what3words.com/industries/automotive/

Learn more about using what3words for Automotive Highlights: Innovative Addressing System, Smooth And Enjoyable Driving Experience

Keyword: car audio navigation

What3words.com | what3words | Navigate using 3 simple words‎

https://what3words.com/

Find out how to use what3words in your business Download the app · Learn more · Find your 3 word address Features: Offline Search Available, Auto Suggested Addresses, Voice Activated Searches

Keyword: what 3 words

What do What3words's customers say about them?

Review Score

2.7/5

Total Reviews

5

Info

what3words
5 Star
20.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
80.0%
Read reviews that mention
John Taylor

What's - the - point

Reviewed on 2021-05-22T08:04:28

What is the point of this App exactly? We fly to the moon, we walk the dog. Either way you can get lost in you wanted to,but if you take precautions you never would. Google Maps, O/S maps,Sat Nav's & and all other GPS devices that we all carry round with us in one form or another if we have a smart phone (if you don't have a smart phone then you shouldn't be reading this) work equally as well (in fact better). Google Maps will pin point you to exactly the foot print your stood in if you touch your location marker on the map, and take the reference number in the header bar. Copy and paste it, it's that simple.... Better than Mis-reading, in correct spelling, pronunciation of even wrong language.... Not required by me anyway, but still get bombarded with pop ups on my phone for this non essential App?..
read more
Ms Rachael Clarke

I might be missing something but in an…

Reviewed on 2021-04-29T22:02:00

I might be missing something but in an emergency situation, I’ve given the first responders the 3 words.Then the 3 words change (FAQ’s say because of GPS device unreliability) but I’m still lying somewhere in a rural area....
read more
Johnny1

Such Utter Cr@p!

Reviewed on 2021-04-02T20:36:21

The only way to describe this is in three words! Such utter Cr@p Tried this three times now and nevertook me to the correct location!
read more
Peter Lawley

Not suitable for many emergencies

Reviewed on 2021-03-25T17:26:18

I was shocked to find i couldn't report an emergency gas leak. The company didn't subscribe to the app.This wasted valuable time during an emergency. If you try to use the app, you may find it is not accepted by the service you are trying to contact
read more
Lewis

I can't believe how good this company…

Reviewed on 2020-10-29T19:32:10

I can't believe how good this company is, they have mapped the world into 3 metre squares and identified each square with 3 words,Brilliant, post codes maybe doomed and getting incapacitated in the middle of nowhere is a thing of the past. Download the app, open it and it tell you your 3 word location. I live near presented.animal.farm Buckingham Palace is nurse.ticket.exam Fantastic app and FREE
read more

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