Review (April 2024)
Step into the magical world of swarovski: charming jewelry, elegant watches and sparkling crystal creations commemorate the brand's tradition and craftsmanship.
2.6B
Estimated Revenue
9.29M
Website Visitors
1.8/5
Trustpilot Score
What do we know about SWAROVSKI?
Estimated Revenue (2020)
$2.6B
Total Employees
9100
Founded
1895
Industry
Luxury Goods Jewelry
Location
Männedorf, Switzerland
About
SWAROVSKI: Step into the magical world of Swarovski: charming jewelry, elegant watches and sparkling crystal creations commemorate the brand's tradition and craftsmanship.
What is SWAROVSKI's Revenue?
SWAROVSKI's estimated revenue for 2023 is $2.6B.
What does SWAROVSKI do?
Swarovski is a Wonderlab where magic and science meet. Swarovski unifies all parts of its organization under one spellbinding idea and brings forward a wondrous new world of crystal craftsmanship. Founded in 1895 in Austria, the company designs, manufactures and sells the world's highest quality crystal, genuine gemstones, Swarovski Created Diamonds and zirconia, jewelry and accessories, as well as crystal objects and home accessories. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. A responsible relationship with people and the planet has always been an integral part of Swarovski's heritage. This manifests today in the company's well-established sustainability agenda with youth-focused education programs and foundations to promote human empowerment and conserve natural resources to achieve positive social impact.
What are the monthly traffic metrics for Swarovski?
6/mo Traffic Growth
162.40%
All Time Traffic Growth
Create Free Account
Monthly Hits
9M
Time on Site
3.5Mins
Pages per Visit
5.0
Bounce Rate
43%
How fast is Swarovski growing?
Swarovski has grown by 66.8% in the last 6 months according to SimilarWeb.
How do people interact with Swarovski?
Last month, Swarovski received 9M visitors who spent an average of 3.5 minutes on the website and visited 5.0 different pages per session. Overall, 43% of people bounce on the first visit.
How do people find Swarovski?
2.6M people (28%) visit Swarovski directly. 5.9M (64%) people search for them in Google. Whereas, 151.5k (2%) discover Swarovski through Facebook, Reddit, and YouTube. 109.8k (1%) visitors come from Swarovski's email newsletters. Finally, 370.6k (4.0%) people come from affiliates and or paid referrals.
Who uses Swarovski?
Swarovski's top market is the United States and they receive 2.3M (24.8%) people.Then the 2nd is United Kingdom with 872.8k (9.4%).The 3rd is is Australia with 767.2k (8.3%).
Traffic Growth (last 6 months)
What are Swarovski's ads on Google?
Google Ads
Swarovski.com | Official Swarovski Store | Free Shipping From $75
https://www.swarovski.com/Web_US/en/index
Sparkle With Swarovski Jewelry! Free Gift Bag & Free Greeting Card. Choose Delivery Date · Free Customer Help · Product Warranty · Secure Online Payment Types: Crystal Necklaces, Bracelets, Earrings, Rings, Sets, Figurines
Swarovski Summer Sale | Up To 50% Off On Selection
https://www.swarovski.com/
Huge Discounts On All Sale Items, Only While Stocks Last. Act Now! Types: Crystal Necklaces, Bracelets, Earrings, Rings, Sets, Figurines.
Swarovski® Online Store - Hurry Up While Stocks Last
https://www.swarovski.com/en-US/
Explore the world of Swarovski Crystal. Visit Our Website To Explore the World of Sparkle with Swarovski. Secure Online Payment. Free Returns. Product Warranty. Free Customer Help. Types: Crystal Necklaces, Bracelets, Earrings, Rings, Sets, Figurines.
Swarovski® The Official Site - Ignite Your Dreams
https://www.swarovski.com/
We say where innovation meets inspiration, Precision meets modern elegance. Styles: Spellbinding, Meticulous, Boldly Chic, Playful.
Swarovski Crystal - Naturally Brilliant - swarovski.com
http://www.swarovski.com/
Swarovski crystal makes for an exceptional gift. Free shipping from $75. Product Warranty · Free Customer Help · Free Returns · Choose Delivery Date Types: Crystal Necklaces, Bracelets, Earrings, Rings, Sets, Figurines 484 Fulton St, Brooklyn - (718) 643
What do Swarovski's customers say about them?
Review Score
1.8/5
Total Reviews
1226
Info
Swarovski5 Star
30.0%
4 Star
0.0%
3 Star
0.0%
2 Star
5.0%
1 Star
65.0%
Read reviews that mention
Javed Basha
THIEVES!!! SWAROVSKI won’t return my money!!
Reviewed on 2021-05-17T23:17:07
Online store customer service does NOT even deserve a 1 star, more of a 0.5 star.
I placed an order on Friday 14th May around 2130 New Zealand time,my partner did not like the items so I decided to get a refund ($278 NZD). Swarovski’s call center is closed on the weekends, so I called first thing on Monday morning at sharp 10am which is 8am Australian time. I was their first caller as I started calling at 0958 but they answer my call at 10am.
The lady on the phone told me that she couldn’t cancel the items as they on her system were under “processing status”, I then confirmed where the items were, she said the items were at their warehouse in Singapore, so what I don’t understand is that if a customer wants to cancel their items, which is STILL inside your warehouse and hasn’t left for transit, why can’t it be cancelled?
The lady on the phone asked me to wait for the delivery then refuse the delivery which then will be sent to their Auckland City Store and once there, Swarovski will refund my money. Why does a customer have to go through all these steps when there is obviously another way? To cancel the item, company saves money on delivery charges too. The item was still processing on Monday the 17th of May, and it’s in transit today Tuesday the 18th of May BUT it hasn’t left Singapore yet, so they had enough time to cancel, I then received an email saying “order is on its way” and underneath that it said “Orders can not be cancelled now”, and I have the email with me, so that basically means that before that time, before that email was sent the order could’ve been cancelled, but customer service agent failed to do so.
When I called Swarovski’s customer service team to lay a complaint, no one wanted to hear my complaint and kept on transferring me and I ended up talking to the same lady that I wanted to file a complaint against, she explained to me that she would ask their “escalation team” if they could cancel my items and they started work at 1130am (it’s approx 1040am by now NZDT) that being embarrassing enough, I still thanked her and hung up.
I then called again around 1423 on 17th of May, someone answered by only saying “hello how may I help you”, I said “Hi I called earlier about an order that couldn’t be cancelled…” and I got hung up on, AS SOON AS I said that, I got hung up on, how is that customer service Swarovski? I got all the time stamps and calls on my phone, I’ve given you the exact time stamp so please go and listen to your recorded calls which are for “training purposes”, what training? When a customer gets treated this way, all I wanted was my item to be refunded and your team took it this far, now I have to wait until the package arrives in Auckland, is scheduled for delivery to my address and THEN tell the driver that I refuse to take the item, he then takes it back to the depot, they will then contact Swarovski asking where to re-deliver the items to, and then HOPEFULLY I get my money back after a month or so, JUST like all these other poor people who have been waiting for their money, SWAROVSKI, YOU ARE THIEVES, stealing your customers money, JUST RETURN WHAT IS OURS!!! Your have your items, we DON’T.
Also SWAROVSKI please don’t send me your copy pasted automated email that says “we have asked Trust Pilot for your information, so please send as many detailed information as possible to us”
I’ve told you everything above so read it and do something about it, because word of mouth and social media is the best way to damage a company’s reputation, and trust me, no matter what happens, I will never shop from Swarovski EVER again, this was my first time shopping from Swarovski and this experience has impacted so much on me that I will never shop from Swarovski again and I will post this review on all social media platform that I can.
People need to know of how Swarovski steals their customers money and doesn’t want to refund them.
Seems like your policy is written by a little kid, CHANGE your policy get with the new age, if the order/item is still at YOUR OWN warehouse, and a customer wants to cancel it, GO AHEAD AND CANCEL THE ITEM!!! How Swarovski became a company with this attitude towards their customer doesn’t raise my eyebrows because it’s clearly CORRUPT!!!
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Ciara M
Wouldn't buy from this company again
Reviewed on 2021-05-17T02:55:21
Wouldn't buy from this company again. My partner placed an order, when he wanted to cancel it he rang their call centre who were completely unhelpful.Not only did staff hang up on him they also made excuses. For example they told him sorry your order is with DHL on the plane when he asked for a tracking number she didn't have one which means she's lying it hasn't been packaged. They would rather post an item from their warehouse in Singapore and wait for it to get redelivered to a store all the way in Auckland NZ to process a refund rather than cancelling the order which hadn't even been processed. No one was helpful and couldn't even answer questions properly so we wouldn't ever shop with this company again.
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Yaser Martini
Good customer experience at Swarovski Oxford Street West
Reviewed on 2021-05-16T13:40:40
At short notice, I bought a pair of champagne flutes from Swarovski Oxford Street West.It was my 15th wedding anniversary and that's crystal ! so it was an obvious place for me to go, but making a choice as to what to get, less so. My contact was via phone initially and the team there helped me decide what and how to decide - online. They confirmed that they had the item I chose in stock and later in the day, I popped into the shop to make the purchase and pick up a ready wrapped present. perfect.
Alas, my wife didn't appreciate my taste ! and so within the returns period, I took the flutes back and was refunded without any quibble.
Whilst I don't have any product, my experience with each person that handled my request was good, every time I made contact. To the extent that I wanted to leave a review.
Thank you very much Swarovski Oxford Street West ?
Trans: 43943
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Anisah J Imran
I returned a pair a earrings a month…
Reviewed on 2021-05-10T09:55:10
I returned a pair a earrings a month and a half ago instore and still haven’t received any updates regarding my refund.The earrings were a birthday present for my sister that didn’t fit rig and she wanted to buy something else. I’ve sent emails to the company and got no response either.
Absolutely disgusting customer service. Will not be buying from here again!
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Marina Young
Read reviews before ordering...
Reviewed on 2021-05-08T09:33:51
UPDATE: Got a refund finally, It took 35 day to get the money back.
I am still waiting about my return order that was sent back almost a month ago.I haven't received any updates. Please provide an update regarding my return order. Have you received the return package?
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Robert
I feel I have
Reviewed on 2021-05-05T16:23:18
I feel I have. To leave a review to say how impressed I was when receiving my mums latest swarovski gift.packaging so good and love the quality of the gift bag etc big swarovski fan
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Loredana
I bought 3 rings 2 months ago and they…
Reviewed on 2021-05-03T08:58:29
I bought 3 rings 2 months ago and they have already turned green on my finger . i’m so disappointed
HH
Online Order Delivery Packaging
Reviewed on 2021-04-28T07:49:55
Please kindly ensure your online orders are packaged securely. Twice now I have received orders where boxes are wide open,whilst the items inside have not gone missing this will only be a matter of time. They haven't been tampered with but there is also no evidence of tape being used to hold the box together. It doesn't make me feel confident to place orders online seeing the items being delivered this way and I'm sure many others have experienced the same. This is just to give some feedback to improve the packaging for delivery, I have always been a lover of your products and will continue to buy from you. But it'll have to be when I'm in store now. But with the current situation it won't be for a while. I'd like the convenience of ordering online and knowing the items will be packaged securely for delivery.
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