Naturalproductsinsider: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Insider is the leading information source for marketers, manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals.

2.4M

Estimated Revenue

156.06k

Website Visitors

4/5

Trustpilot Score

What do we know about Natural Products Insider?

Estimated Revenue (2020)

$2.4M

Total Employees

1-10

Founded

1997

Industry

Publishing

Location

Phoenix, United States

About

Natural Products Insider: INSIDER is the leading information source for marketers, manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals.

Social Links

Alexa Ranking: 65950

What is Natural Products Insider's Revenue?

Natural Products Insider's estimated revenue for 2024 is $2.4M.

What does Natural Products Insider do?

Natural Products Insider (NPI) leads CPG brands from ideation through manufacturing, supporting the development of innovative, healthy and compliant products in the health and nutrition industry. NPI helps companies understand the supply, formulation, science and regulatory consideration affecting the healthy and better-for-you CPG market.

What are the monthly traffic metrics for Naturalproductsinsider?

6/mo Traffic Growth

12.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

156k

Time on Site

0.9Mins

Bounce Rate

78%

How fast is Naturalproductsinsider growing?

Naturalproductsinsider has grown by 40.7% in the last 6 months according to SimilarWeb.

How do people interact with Naturalproductsinsider?

Last month, Naturalproductsinsider received 156k visitors who spent an average of 0.9 minutes on the website and visited 2.0 different pages per session. Overall, 78% of people bounce on the first visit.

How do people find Naturalproductsinsider?

33.9k people (22%) visit Naturalproductsinsider directly. 114.8k (74%) people search for them in Google. Whereas, 3.4k (2%) discover Naturalproductsinsider through Facebook, Reddit, and YouTube. 863 (1%) visitors come from Naturalproductsinsider's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Naturalproductsinsider?

Naturalproductsinsider's top market is the United States and they receive 86.8k (55.6%) people.
Then the 2nd is India with 7.3k (4.7%).
The 3rd is is United Kingdom with 5.9k (3.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Naturalproductsinsider's ads on Google?

Google Ads

Natural Products Insider - Market Trends & Analysis