Review (August 2025)

Get a box of the best, full-size beauty, wellness, fashion, and fitness products 4x per year - a curated, seasonal surprise of over $200 in fab finds for $49.99 usd. save an extra $5 and get free shipping with code new5

200M

Estimated Revenue

8.34M

Website Visitors

4.1/5

Trustpilot Score

What do we know about FabFitFun?

Estimated Revenue (2020)

$200M

Total Funding

$80M

Total Employees

570

Founded

2010

Industry

Internet

Last Funding Date

Series A Jan 2019

Location

Los Angeles, United States

About

FabFitFun: FabFitFun Box | Beauty, Wellness, Fitness and Fashion

Social Links

Alexa Ranking: 18157

What is FabFitFun's Revenue?

FabFitFun's estimated revenue for 2024 is $200M.

What does FabFitFun do?

FabFitFun is a lifestyle membership that inspires women to lead happier, healthier lives through product and brand discovery. Its flagship product, the FabFitFun Box, delivers a curated collection of full-size products across beauty, fashion, wellness, fitness, home, technology and beyond - to more than one million members - each season. In addition to the box, FabFitFun members receive access to FabFitFunTV, a streaming video service offering on-demand wellness videos, daily lifestyle content, the FabFitFun online Community and year-round exclusive sales and shopping experiences.

What are the monthly traffic metrics for Fabfitfun?

6/mo Traffic Growth

9.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

8M

Time on Site

5.5Mins

Bounce Rate

43%

How fast is Fabfitfun growing?

Fabfitfun has grown by 24.4% in the last 6 months according to SimilarWeb.

How do people interact with Fabfitfun?

Last month, Fabfitfun received 8M visitors who spent an average of 5.5 minutes on the website and visited 4.0 different pages per session. Overall, 43% of people bounce on the first visit.

How do people find Fabfitfun?

5.9M people (70%) visit Fabfitfun directly. 1.8M (22%) people search for them in Google. Whereas, 215.2k (3%) discover Fabfitfun through Facebook, Reddit, and YouTube. 239.1k (3%) visitors come from Fabfitfun's email newsletters. Finally, 129.7k (1.6%) people come from affiliates and or paid referrals.

Who uses Fabfitfun?

Fabfitfun's top market is the United States and they receive 7.6M (90.5%) people.
Then the 2nd is Canada with 435.1k (5.2%).
The 3rd is is United Kingdom with 81.1k (1.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Fabfitfun's ads on Google?

Google Ads

FabFitFun.com | FabFitFun™ Subscription Box | Why Pay for Samples?‎

https://fabfitfun.com/get-the-box/?step=getbox

$200+ in Must-Have Winter Full Size Products from Premium Brands. Treat Yourself This Holiday Season & Order Your Winter Box! Exciting New Beauty Finds. Beauty, Wellness, Fashion. Our Biggest Beauty Box. Seasonal Subscription Box. Discover Best in Beauty.

FabFitFun - Official Site

https://fabfitfun.com/get-the-box/

Each Box is Filled with Amazing Full-Size Products from Beauty, Fashion, Home, and More. Some Well-Deserved Self-Care Delivered to Your Door. It's Like Your Birthday 4x a year. Get Your First Box Today. Rated #1 Subscription Box. Exclusive Community.

Beauty Box Subscription - FabFitFun.com‎

https://fabfitfun.com/welcome/

Get The Beauty Box Everyone is Talking About. Almost Sold Out.

FabFitFun Subscription Box | Spring Box Now On Sale‎

https://fabfitfun.com/get-the-box/

It's the Perfect Season to Try Something New. Sign Up Today to Snag the Spring Box. Each Box is Valued at $200+ in Full-Size Products. Discover New Products & Brands Today. Exclusive Community. Treat Yourself - Have Fun. Seasonal Subscription Box.

Beauty Subscription Boxes | More Than Just a Beauty Box‎

https://fabfitfun.com/get-the-box/

$200+ in Full Size Products for just $39.99 w/Code BOX. Get Your FabFitFun Box! Rated #1 Subscription Box · Best Collection of Beauty · Unique, Fab & Glam Finds

What do Fabfitfun's customers say about them?

Review Score

4.1/5

Total Reviews

2357

Info

FabFitFun
5 Star
85.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
10.0%
Read reviews that mention
Jody

Not Impressed

Reviewed on 2021-04-26T19:12:36

It would take me an hr to actually write about the negative experience I’ve had with this company. As of this writing,i don’t have resolution OR my money back. In trying to resolve this I’ve sent 4 e-mails and had more than 6 attempts at resolving it via the phone. 11 weeks after being billed i still dont have my spring 2021 box or any of the add ons I paid for. I’m now told none of the add ons are available and will be refunded that money........but wasn’t not given any explanation about why they weren’t sent and still don’t know where the spring box is..... Super frustrating that you are speaking to customer service reps that just regurgitate canned statements and don’t actually tell me anything. Ended the call no further ahead than the hour before when i started the inquiry.....
read more
Melanie O'Neill

All my extra add ins that I paid for…

Reviewed on 2021-04-22T20:20:29

All my extra add ins that I paid for didn’t arrive snd no response from the company after messaging 3times
read more
Val Wouters

I just loved my package

Reviewed on 2021-04-20T15:47:33

I just loved my package, everything in it was useful.
Lynn Espejo

Fab Fit & Fun

Reviewed on 2021-04-20T11:26:39

Good products! Fun box!
Sylimom

This is an escape for me to have…

Reviewed on 2021-04-20T02:25:46

This is an escape for me to have something delivered just for me at an affordable price!I soon found out that's not how my brain is wired. I find myself picking out things for not only myself, but family and friends. I'm very happy with FFF and plan to continue with my annual subscription!
read more
Alison

I love love love my FFF boxes

Reviewed on 2021-04-19T19:14:39

I love love love my FFF boxes! I have received some great products in my box that I just can't livewithout!
read more
Becca Castonguay

I was skeptical going into this...

Reviewed on 2021-04-19T18:22:32

I was skeptical going into this, but FabFitFun really pulled through! The quality of the items as well as the overall quality of the box blew me away!My year long subscription was definitely worth it and I cannot wait for another one!
read more
Liz

Best sub box on the market

Reviewed on 2021-04-19T00:26:20

I love this subscription over all. I love the sales and i like that it auto checkouts at the end so that i can enjoy the shopping.When i have a problem fff is always polite and fixes it. I love i get to choose what is in my boxes, and i love the community and tv. Best value for the money hands down.
read more

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