Review (August 2025)

Discover winc - a wine club that makes exploring wines fun and easy.

4.2M

Estimated Revenue

615.13k

Website Visitors

2.7/5

Trustpilot Score

What do we know about Winc?

Estimated Revenue (2020)

$4.2M

Total Funding

$43.87M

Total Employees

110

Founded

2011

Industry

Wine And Spirits

Last Funding Date

Series D Nov 2019

Location

Los Angeles, United States

About

Winc: Discover Winc - A wine club that makes exploring wines fun and easy.

Social Links

Alexa Ranking: 48100

What is Winc's Revenue?

Winc's estimated revenue for 2024 is $4.2M.

What does Winc do?

Winc is a modern winery with a direct connection to the consumer, building a portfolio of brands for the next generation of wine drinkers. After launching in 2011 with the goal of making discovering great wine easy, Winc continues to disrupt the $220BN wine industry. Driven by the vision of a great bottle on every table and a great story in every bottle, Winc seeks to create more custom experiences for its members and bring ease and exploration to the process of buying and enjoying wine. The company's unrivaled access to consumer insights has helped shape the development of iconic brands like Summer Water, the viral hit embodying the rosé state of mind, and Folly of the Beast, the supremely accessible Pinot Noir of uncompromising quality. In addition to its online subscription service, Winc's sought-after brands are available in progressive restaurants and premium retailers nationwide.

What are the monthly traffic metrics for Winc?

6/mo Traffic Growth

59.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

615k

Time on Site

2.1Mins

Bounce Rate

55%

How fast is Winc growing?

Winc has grown by -8.4% in the last 6 months according to SimilarWeb.

How do people interact with Winc?

Last month, Winc received 615k visitors who spent an average of 2.1 minutes on the website and visited 3.0 different pages per session. Overall, 55% of people bounce on the first visit.

How do people find Winc?

392.7k people (64%) visit Winc directly. 167.9k (27%) people search for them in Google. Whereas, 14.1k (2%) discover Winc through Facebook, Reddit, and YouTube. 10.8k (2%) visitors come from Winc's email newsletters. Finally, 14.7k (2.4%) people come from affiliates and or paid referrals.

Who uses Winc?

Winc's top market is the United States and they receive 571.3k (92.9%) people.
Then the 2nd is Canada with 4.6k (0.7%).
The 3rd is is United Kingdom with 3.7k (0.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Winc's customers say about them?

Review Score

2.7/5

Total Reviews

6

Info

W
5 Star
16.7%
4 Star
0.0%
3 Star
0.0%
2 Star
16.7%
1 Star
66.7%
Read reviews that mention
Diana

Subscription scam

Reviewed on 2021-04-19T16:30:57

You cannot pause the subscription, but they usually get a reminder email a few days before to decide whether you want to to order or skip the month.However, TWICE I did not receive the reminder email and automatically got charged and mailed wine I did not want. Customer service did not take any responsibility. Shame on me for making the mistake to stick with winc after the first "email glitch." At this point, it's either a conscious SCAM, or one of opportunistic negligence. Either way, there's plenty of other places to get your wine!
read more
Nikki Kane

Awful customer service!!

Reviewed on 2021-03-06T03:48:03

Awful customer service!!! It is impossible to cancel this subscription service after you start it.I can’t even delete my card info. Avoid this at all cost.
read more
Lori Krampetz

False advertising

Reviewed on 2021-01-21T21:08:35

False advertising I signed up for natural wines, as they advertised. I could not find information on the wines being sent on portal website,ordered anyway, yet was not sent natural wines. They are out of stock with no date of refilling stock. 2 stars for fast delivery
read more
Heather S.

Good Customer Service & Good Wine

Reviewed on 2020-10-28T11:57:46

I joined winc wine club to give mail order wine a try - way back in February when the virus spread was still new information.My first box of wine was AWESOME! I was looking forward to more orders when I was exposed to someone with the virus. I decided to cut costs, and this subscription was one of the targets. I went to the faq page and searched for "cancel". Then I called customer service. They obviously have a script to read, for customer retention tactics. But once they heard me say, No, please cancel my subscription now. It was done. I will rejoin at some point, it is fun to try new wines.
read more
reese88

They make it impossible to cancel…

Reviewed on 2020-08-26T04:29:37

They make it impossible to cancel online. Ids a false cancel screen that takes you to a blank page.
Parker

Shady company

Reviewed on 2020-05-16T09:38:13

I ordered from winc ONCE in Sep, 2018 and never ordered again. Today, on May 16th 2020,I found a paypal charge of $61 to winc for wine that I never ordered. I go to winc I try to ponder what my password could even be and investigate and find that they’ve decided to start billing me monthly for a curated box when I never would have subscribed to that kind of thing. I check my email and not a single notification of my nw order or impending charge of 61 DOLLARS! Extremely shady automated system that is designed to scam you out of money at 4 am and not even alert you.
read more

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