Wilx: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Wilx | news, weather, sports, michigan, breaking news | lansing, jackson, mi

10M

Estimated Revenue

1.19M

Website Visitors

4/5

Trustpilot Score

What do we know about WILX-TV?

Estimated Revenue (2020)

$10M

Total Employees

81 Founded

1959

Industry

Broadcast Media

Location

Lansing, United States

About

WILX-TV: WILX | News, Weather, Sports, Michigan, Breaking News | Lansing, Jackson, MI

Social Links

Alexa Ranking: 157756

What is WILX-TV's Revenue?

WILX-TV's estimated revenue for 2024 is $10M.

What does WILX-TV do?

WILX-TV, channel 10, is the NBC-affiliated television station for Lansing, Michigan, licensed to the nearby town of Onondaga. Its transmitter is located near that town. Owned by Gray Television, the station has studios on 500 American Road in Lansing.

What are the monthly traffic metrics for Wilx?

6/mo Traffic Growth

-11.90%

All Time Traffic Growth

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Monthly Hits

1M

Time on Site

1.1Mins

Bounce Rate

74%

How fast is Wilx growing?

Wilx has grown by 9.4% in the last 6 months according to SimilarWeb.

How do people interact with Wilx?

Last month, Wilx received 1M visitors who spent an average of 1.1 minutes on the website and visited 1.0 different pages per session. Overall, 74% of people bounce on the first visit.

How do people find Wilx?

575.5k people (48%) visit Wilx directly. 386.8k (32%) people search for them in Google. Whereas, 194.8k (16%) discover Wilx through Facebook, Reddit, and YouTube. 11.9k (1%) visitors come from Wilx's email newsletters. Finally, 3.4k (0.3%) people come from affiliates and or paid referrals.

Who uses Wilx?

Wilx's top market is the United States and they receive 1.1M (96.0%) people.
Then the 2nd is Canada with 7.7k (0.6%).
The 3rd is is China with 5.7k (0.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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