Review (August 2025)
Choose whirlpool products and appliances and trust they’ll handle your family’s chores with care. find the right whirlpool appliance to manage your needs.
18.84B
Estimated Revenue
3.07M
Website Visitors
1.4/5
Trustpilot Score
What do we know about Whirlpool Corporation?
Estimated Revenue (2020)
$18.84B
Total Employees
37000
Founded
1911
Industry
Consumer Goods
Location
Benton Harbor, United States
About
Whirlpool Corporation: Choose Whirlpool products and appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool appliance to manage your needs.
What is Whirlpool Corporation's Revenue?
Whirlpool Corporation's estimated revenue for 2024 is $18.84B.
What does Whirlpool Corporation do?
Life at home has been at the heart of our business for 110 years - it is why we exist and why we are passionate about what we do. Beginning with our founders to the everyday actions of our people, our values have always kept us grounded -- Integrity, Respect, Inclusion & Diversity, One Whirlpool, Spirit of Winning. What we do at Whirlpool Corporation matters because consumers trust our brands. We never take that for granted and we work every day to earn that trust as we are committed to being the best kitchen and laundry company, in constant pursuit of improving life at home. Whirlpool Corporation (NYSE: WHR) is the world's leading kitchen and laundry appliance company, with approximately $19 billion in annual sales, 78,000 employees and 57 manufacturing and technology research centers in 2020. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit and other major brand names in nearly every country throughout the world. Additional information about the company can be found at whirlpoolcorp.com.
What are the monthly traffic metrics for Whirlpool?
6/mo Traffic Growth
10.80%
All Time Traffic Growth
Create Free Account
Monthly Hits
3M
Time on Site
2.7Mins
Pages per Visit
3.0
Bounce Rate
54%
How fast is Whirlpool growing?
Whirlpool has grown by 12.0% in the last 6 months according to SimilarWeb.
How do people interact with Whirlpool?
Last month, Whirlpool received 3M visitors who spent an average of 2.7 minutes on the website and visited 3.0 different pages per session. Overall, 54% of people bounce on the first visit.
How do people find Whirlpool?
1M people (33%) visit Whirlpool directly. 1.8M (57%) people search for them in Google. Whereas, 73.2k (2%) discover Whirlpool through Facebook, Reddit, and YouTube. 58.9k (2%) visitors come from Whirlpool's email newsletters. Finally, 36.3k (1.2%) people come from affiliates and or paid referrals.
Who uses Whirlpool?
Whirlpool's top market is the United States and they receive 2.4M (77.1%) people.Then the 2nd is Brazil with 130.5k (4.2%).The 3rd is is Canada with 70.6k (2.3%).
Traffic Growth (last 6 months)
What do Whirlpool's customers say about them?
Review Score
1.4/5
Total Reviews
70
Info
Whirlpool USA5 Star
5.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
90.0%
Read reviews that mention
JoAnn D
Worst Customer Service!!!!!
Reviewed on 2021-05-04T17:31:12
This company has the worst customer service. I have called three times and have been disconnected each time.I am now on hold waiting to talk to someone. I have been on hold forever and still have not talked to anyone!!! Don't purchase any of their products. If you have a problem, you will never get through to talk to anyone!!!!
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Andrew Pronger
Whirlpool junk
Reviewed on 2021-03-12T00:45:29
Bought a $800.00 wash machine on May 17, 2020. The thing is making a loud screeching at start up.Contacted Whirlpool, they said it's covered but there is no one around my area to fix it. Bought it 18 miles from my house. Told me that I could find someone, and they would reimburse me $150.00. The repair people would have to order parts from Whirlpool. Needless to say, I found a company that said, they would fix the washer at no expense to me, and bill Whirlpool directly. I will never buy Whirlpool again. Horrible customer service.
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Lisa Langheim Loquist
We purchased a refrigerator for over…
Reviewed on 2021-03-03T01:16:28
We purchased a refrigerator for over $3,000 two years ago and the compressor already went out.It is a sealed compressor so it cant be repaired. The entire compressor needs to be replaced. If this isnt bad enough it will take 3 weeks for a new compressor to come in so we are without a refrigerator for another 3 weeks during an already very stressful time! I would never purchase this brand of refrigerator again!
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CLAUDIA
If I could give zero stars I would
Reviewed on 2021-02-25T21:16:06
If I could give zero stars I would. I purchased a washing machine on October 5 2020.The only reason I even purchased a new one is because my 2 year old LG needed repair but I could not wait 8 weeks for a service technician. I purchase the machine and 2 weeks later it started making an awful screeching noise. It also would not shut off. I have been trying for 3 months to get my machine repaired. They finally sent me an email saying that they would ONLY cover $150 and I was responsible for finding my own technician. I do not live near a laundry mat, and cannot wait 8 weeks to get it repaired. What the devil am I supposed to do without a machine. DO NOT PURCHASE A WHIRLPOOL!!!!!
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STEFANO GALANTE
Extremely dissatisfied
Reviewed on 2021-02-06T22:18:56
Extremely dissatisfied with the quality of Whirlpool products (Whirlpool Canada). We bought a dishwasher,which engine was replaced after a month or so (luckily under warranty), then a fridge which had a gas leak after a bit more than one year and could not be repaired, now an electric range which oven caught fire. Very bad
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Shay miller
Don’t ever Buy Whirlpool products
Reviewed on 2021-01-27T14:51:44
I’ve purchased a brand new Stainless Steel Whirlpool Refrigerator in Aug 2020. In December 2020 the refrigerator started showing rust spots.It’s not even 6 months old. I specifically paid over 800$ Bucks for Whirlpool. I spend an hour and a half on the phone to Whirlpool who won't help at all DO NOT BUY WHIRLPOOL EVER!!!!!A scam! Don’t waste your time or money
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Suz
Whirlpool Phone support is worse than horrible
Reviewed on 2021-01-19T18:07:05
I purchased an oven 6/29/2020 at Lowe's. The oven stopped working on 1/16/2021. I spent hours on hold trying to get someone to talk with me.When I did (Nathan from Tennessee), they took my information and escalated me to the safety department because wires on the terminal block were burnt. After 45 minutes on the phone waiting for safety, I started chatting with the online chat bot. Finally, after 20 minutes of chatting with the virtual assistant, while I was on hold with safety, a real person (Stephanie from Tennessee) started helping me instead of the virtual assistant. I hung up on safety. She tried to find my info from the previous call (with Nathan) and no one had documented my problem. She documented the problem and got me a reference number. She called me on my cell phone and then connected me to safety. After 45 minutes on hold again, I spoke with a person (Lisa in Safety) and we were able to schedule a service person. I hope the oven can be fixed or replaced. I'm so frustrated.
The repair person came out two days later and determined that it was definitely a manufacturer defect. They plan to order the wiring harness and remove only the wires they need and splice them back into the original harness. I think that they should replace the whole wiring harness. It's been ten days and we still haven't heard back from the repairman. Meanwhile, we bought an instant pot so that we could cook a decent meal.
After waiting for parts a month, Whirlpool offered us a chance for a full refund or a replacement oven. Of course, we went with the full refund.
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Ron Jones
I have been without a washer for 6…
Reviewed on 2021-01-04T22:28:29
I have been without a washer for 6 weeks now unable to get the parts for a current production model It is.Maytag but warranty goes thru Whirlpool . I have almost 500 minutes trying to get this done , short of calling them liars , each time I call I got someone different, never never have I received a call back ! I have never seen anything like it I’m at wits end ! PLEASE never ever buy Whirlpool or Maytag save yourself a world of aggravation! Please take my advice and don’t make the same mistake I made !
Ron
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