Review (August 2025)
Vanity planet is your one-stop-shop for all things skin, hair, health, and well-being. learn more about the best beauty care products at vanity planet!
36M
Estimated Revenue
469.24k
Website Visitors
3.6/5
Trustpilot Score
What do we know about Vanity Planet?
Estimated Revenue (2020)
$36M
Total Employees
12
Founded
2014
Industry
Retail
Location
Newport Beach, United States
About
Vanity Planet: Vanity Planet is your one-stop-shop for all things skin, hair, health, and well-being. Learn more about the best beauty care products at Vanity Planet!
What is Vanity Planet's Revenue?
Vanity Planet's estimated revenue for 2024 is $36M.
What does Vanity Planet do?
Vanity Planet is the whole-body beauty brand that makes essential self-care accessible to all. We strive to make it easier for everyone to look and feel their best everyday.
What are the monthly traffic metrics for Vanityplanet?
6/mo Traffic Growth
0.70%
All Time Traffic Growth
Create Free Account
Monthly Hits
469k
Time on Site
1.9Mins
Pages per Visit
3.0
Bounce Rate
60%
How fast is Vanityplanet growing?
Vanityplanet has grown by -59.8% in the last 6 months according to SimilarWeb.
How do people interact with Vanityplanet?
Last month, Vanityplanet received 469k visitors who spent an average of 1.9 minutes on the website and visited 3.0 different pages per session. Overall, 60% of people bounce on the first visit.
How do people find Vanityplanet?
230.1k people (49%) visit Vanityplanet directly. 92.3k (20%) people search for them in Google. Whereas, 107.8k (23%) discover Vanityplanet through Facebook, Reddit, and YouTube. 2.6k (1%) visitors come from Vanityplanet's email newsletters. Finally, 24.1k (5.1%) people come from affiliates and or paid referrals.
Who uses Vanityplanet?
Vanityplanet's top market is the United States and they receive 273.8k (58.4%) people.Then the 2nd is France with 19k (4.1%).The 3rd is is Canada with 14.5k (3.1%).
Traffic Growth (last 6 months)
What do Vanityplanet's customers say about them?
Review Score
3.6/5
Total Reviews
8758
Info
Vanity Planet5 Star
40.0%
4 Star
0.0%
3 Star
5.0%
2 Star
10.0%
1 Star
45.0%
Read reviews that mention
Diana Gutierrez
No CUSTOMER SERVICE
Reviewed on 2021-05-23T00:39:57
I placed an order however after 3 minutes after placing the order I immediately asked to have my item cancelled as I was thinking of getting a bundle (more expensive)of 3 items that I wanted to save up for. They sent the item delivered the product anyway. I have emailed 3-4 times requesting a CS number so that I can return it but feel they continue to dismiss me. Please, please can someone respond to my emails?
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RMRB
VP - Conning you for money. Shop at TjMaxx or Marshals.
Reviewed on 2021-05-20T12:30:55
I found three of the same exact products at Marshall’s and Ross, that I ordered from Vanity Planet.The only difference is that the products from Ross didn’t have a case for the makeup cleaners brush. And the mini cosmetic refrigerator didn’t have a label on it. I spend $30 on the cosmetic fridge, same product number and color, and I spent 12.99 on the makeup cleansing brush, vanity planet charges 3x that amount.
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Laura Redman
never ask for a refund
Reviewed on 2021-05-18T21:32:43
I purchased something from them. Didn't work. asked for a refund. was asked for a picture then a video of me using it.what the hell. why would I make it up. totally regret buying it from them. this is insane. the worst customer service ever I have come across. I want my money back.
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Lily Lok
Quite frankly the worst customer…
Reviewed on 2021-05-18T00:21:03
Quite frankly the worst customer service. Ordered a sonic toothbrush and a few hours later requested a refund.Send them 4 emails and msged them on Facebook and Instagram and never received a response!!!! Regret ever buying anything from these people.
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Patrick Fritze
Don't buy their trash.
Reviewed on 2021-04-30T21:18:18
Bought their skincare fridge and it was very poor quality, the door doesn't even seal.Contacted company requesting refund, after 2 weeks of emailing them they denied the refund (even though I provided a video showing the issue). They offered a store credit, which is not what I wanted or have any use for. I then tried to log into my account to see the credit and my account no longer exists. I emailed then 3 more times regarding the new issue and never heard back. This company, their products, and their service are total garbage.
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Ess
Bad customer service, never received item
Reviewed on 2021-04-12T19:12:07
I placed an order that they state was delivered. There was no signature confirmation and the package was most likely stolen as I have never received it.The customer service is saying I need to file a complaint with the shipping company and has not provided any helpful way forward. They will not send me the item I paid for or provide a refund since they said once they give it to the shipping company it is out of their hands. That is terrible customer service and how a company can function this way in today's world with packages being stolen in many areas is beyond me. How is it my fault if u don't have signature confirmation for delivery. Without that addon, packages can be left anywhere for anyone.
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Creative Cvnt
I used it once and it worked as usual…
Reviewed on 2021-04-08T06:30:00
I bought the steamer and used it once and it worked as usual but after like the 4th use it startedmaking these popping sounds and stopped working I look it up and seems like this is happening with a lot of people and I paid $50 for this and not sure what to do now
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Shivani
Aira facial steamer...do not buy
Reviewed on 2021-04-05T16:58:19
Bought the Aira facial steamer. It was a lovely steamer and I loved the option of using essential oils.I used the steamer for the 3rd time today and the steamer literally made a pop sound and stopped working. I had my face close up to the device as I was using it but moved slightly back when it started to make an odd sound. I don’t know if I would have sustained an injury. This is not good and I’m so disappointed. I paid a lot for it, along with shipping to the UK and duty tax once the item arrived. For paying such a large amount I would not expect it to break. Normally when I’ve spent a bit more than usual on electrical beauty items in the UK the price justifies the quality in that they last a really long time. This price I paid for the steam I just can’t justify gives the poor quality.
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