Review (August 2025)

No middle-man. no retail mark-up. just revolutionary workwear sold directly to the most advanced professionals in the world.

2.4M

Estimated Revenue

104.56k

Website Visitors

4/5

Trustpilot Score

What do we know about Truewerk?

Estimated Revenue (2020)

$2.4M

Total Funding

$5.58M

Total Employees

22

Founded

2014

Industry

Apparel Fashion

Last Funding Date

Venture (Round not Specified) Sep 2020

Location

Denver, United States

About

Truewerk: No middle-man. No retail mark-up. Just revolutionary workwear sold directly to the most advanced professionals in the world.

Social Links

Alexa Ranking: 68562

What is Truewerk's Revenue?

Truewerk's estimated revenue for 2024 is $2.4M.

What does Truewerk do?

Truewerk began from the belief that we could make today's workers safer, more comfortable and look sharper by creating workwear using modern materials, greater attention to detail and a stronger connection to the job-site. We started with systems currently used by elite military personnel and professional mountain guides. Then we optimized them for use in modern professional trades - from surveyors and rope access technicians, to solar panel installers, roofers and heavy equipment operators. Truewerk was equally founded on a simple but strong conviction that business should be a platform for advancing humanity, not just profiting from it. For this reason, we carry our mission to make today's workers safer, more comfortable and more productive beyond clothing. We seek to support, educate and inspire our customers to be stronger and smarter than today's job. And to celebrate the connection between themselves and the tools and technology that surround and enable their work.

What are the monthly traffic metrics for Truewerk?

6/mo Traffic Growth

-44.20%

All Time Traffic Growth

Create Free Account

Monthly Hits

105k

Time on Site

1.3Mins

Bounce Rate

35%

How fast is Truewerk growing?

Truewerk has grown by 55.7% in the last 6 months according to SimilarWeb.

How do people interact with Truewerk?

Last month, Truewerk received 105k visitors who spent an average of 1.3 minutes on the website and visited 4.0 different pages per session. Overall, 35% of people bounce on the first visit.

How do people find Truewerk?

30.1k people (29%) visit Truewerk directly. 39.2k (37%) people search for them in Google. Whereas, 16.5k (16%) discover Truewerk through Facebook, Reddit, and YouTube. 643.5 (1%) visitors come from Truewerk's email newsletters. Finally, 16.5k (15.8%) people come from affiliates and or paid referrals.

Who uses Truewerk?

Truewerk's top market is the United States and they receive 98.4k (94.1%) people.
Then the 2nd is Canada with 1.8k (1.8%).
The 3rd is is Philippines with 584.4 (0.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Truewerk's ads on Google?

Google Ads

Men's Lightweight Work Pants - Breathable Men's Work Pants

https://truewerk.com/products/t1-mens-light-weight-summer-workwear-pants

Keep moving & stay cool with men's lightweight pants, shirts & more - 10% off 1st order.

Men's Lightweight Work Pants - Breathable Men's Work Pants

https://truewerk.com/products/t1-mens-light-weight-summer-workwear-pants

Keep moving & stay cool with men's lightweight pants, shirts & more - 10% off 1st order. Quality performance deserves premium workwear. Shop the full performance collection.

Men's Construction Pants - BOGO 30% Off, All Pants

https://truewerk.com/collections/workwear-pants-shorts-bibs

Shop premium quality workwear - men's construction pants for breathable, all-day comfort. Upgrade your workwear with our durable, comfortable collection of pant, bibs & more.

Comfortable Cargo Work Shorts - All-Day Comfort Work Shorts

https://truewerk.com/products/t1-werkshort

We believe in high quality work shorts for high performance. Free shipping on $79+. Get 10% off your first order of cargo work shorts, work bibs and more. Sign up now.

Keyword: work shorts men

Durable Pants For Carpentry - Free Shipping on Orders $125+

https://truewerk.com/collections/pants-shorts-bibs

Shop The World's Most Advanced Workwear At Truewerk To Keep You Cool & Comfortable. Performance Clothing With Cutting-Edge Fabrics & Job-Specific Features To Keep You Cool.

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