Review (August 2025)

Book your flights more flexibly and take off without any worries. ✈ from check-in to disembarking - we place the highest value on hygiene and your health.

645.9M

Estimated Revenue

2.73M

Website Visitors

1.6/5

Trustpilot Score

What do we know about Swiss International Air Lines?

Estimated Revenue (2020)

$645.9M

Total Employees

4600

Founded

2002

Industry

Airlines Aviation

Location

Zürich, Switzerland

About

Swiss International Air Lines: Buchen Sie jetzt unsere günstigen Angebote. Günstige Flüge mit SWISS - jetzt buchen!

Social Links

Alexa Ranking: 22247

What is Swiss International Air Lines's Revenue?

Swiss International Air Lines's estimated revenue for 2024 is $645.9M.

What does Swiss International Air Lines do?

Swiss International Air Lines (SWISS) is Switzerland's national airline, serving over 100 destinations in 43 countries from Zurich and Geneva and carrying some 16.5 million passengers a year with its 91-aircraft fleet. As the airline of Switzerland, SWISS is a byword for traditional Swiss values. True to its roots, the company is dedicated to providing the highest possible quality in all its products and services. With its manageable medium size, SWISS is also optimally equipped to remain as close as possible to its customers and meet their individual needs. SWISS is committed on various fronts to the careful and sustainable use of natural resources, and regards a responsible attitude to the environment as an integral part of its corporate culture. As part of the Lufthansa Group and a member of Star Alliance, SWISS remains true to its mission of providing quality air services that link Switzerland with Europe and the world.

What are the monthly traffic metrics for Swiss?

6/mo Traffic Growth

15.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

3M

Time on Site

5.9Mins

Bounce Rate

34%

How fast is Swiss growing?

Swiss has grown by 119.4% in the last 6 months according to SimilarWeb.

How do people interact with Swiss?

Last month, Swiss received 3M visitors who spent an average of 5.9 minutes on the website and visited 5.0 different pages per session. Overall, 34% of people bounce on the first visit.

How do people find Swiss?

1.8M people (65%) visit Swiss directly. 761.4k (28%) people search for them in Google. Whereas, 12.1k (0%) discover Swiss through Facebook, Reddit, and YouTube. 61k (2%) visitors come from Swiss's email newsletters. Finally, 24.6k (0.9%) people come from affiliates and or paid referrals.

Who uses Swiss?

Swiss's top market is the Switzerland and they receive 1.4M (51.9%) people.
Then the 2nd is United States with 253.6k (9.3%).
The 3rd is is Germany with 166.3k (6.1%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Swiss's ads on Google?

Google Ads

SWISS: Made of Switzerland | Discover SWISS quality‎

https://www.swiss.com/us/en

Book your flight now with SWISS and enjoy great service and comfort on board! SWISS Offical Website · Online Check-in · 72h fare guarantee Destinations: Zurich, Geneva, Athens, Milan, Budapest, Florence, Rome

swiss.com - SWISS: Official Website - Where to go next?‎

https://www.swiss.com/us/en

Discover over 100 different destinations woldwide! Book now on Swiss.com Made of Switzerland · 72h fare guarantee · SWISS Offical Website · Online Check-in Destinations: Zurich, Geneva, Athens, Milan, Budapest, Florence, Rome

Swiss.com | Official Website | Discover SWISS Quality‎

https://www.swiss.com/us/en

Discover over 100 different destinations worldwide on swiss.com - book your flight now! Enjoy the very best of SWISS quality: fair prices, comfort and first-class service. SWISS Official Website. Online Check-in. 72h fare guarantee. Made of Switzerland.

swiss.com | Official Website | Book your flight now‎

https://www.swiss.com/us/en

Enjoy the very best of SWISS quality: fair prices, comfort and first-class service. Book your flight now and enjoy great service and comfort on board! 72h fare guarantee. Online Check-in. Made of Switzerland. Destinations: Zurich, Geneva, Athens, Milan, B

Book last-minute offers and cheap flights online | Swiss‎

https://www.swiss.com/us/en

Top quality & service at low fares. Book your SWISS flight now! Made of Switzerland. SWISS Official Website. 72h fare guarantee. Online Check-in. Types: Short- & long-haul Routes, Nonstop Flights, SWISS Offers.

Keyword: flights to switzerland

What do Swiss's customers say about them?

Review Score

1.6/5

Total Reviews

552

Info

Swiss International Air Lines
5 Star
10.0%
4 Star
0.0%
3 Star
5.0%
2 Star
0.0%
1 Star
85.0%
Read reviews that mention
jelena maljik

I gave one star only cos comment.Swiss…

Reviewed on 2021-04-15T17:10:59

I gave one star only cos comment.Swiss airlines are so afwul.And service is horrible.I try to managetoday my tickets.I did only half.First they crashed the phone,then other was to lazy for ither two tickets and he crashed the phone too then I sended mail and they told me I can not do it.I think somebody torture them when they react like that obviously.
read more
B K

JUST TO BE AVOIDED

Reviewed on 2021-04-12T17:58:40

Swiss has become an airline to be avoided at any cost. That is what I will be doing for sure in the future.I have never experienced worse client services. Customer service is basically inexistent. Their employees put either the phone down on you or just pretend to be clarifying and put you on the wait for 20 minutes or longer and never come back. Inacceptable! Clearly they have no interest or knowledge how to solve even the most simplest client requests. Just today I have spent almost an hour on the phone, which btw is charged at an very expensive rate , and was hang up on three times with no response! That is absolutely inacceptable. A few months ago they lost my luggage for more than 24 hrs, refused any compensation, for another flight cancelled by them I'm waiting for almost 3 months for a refund. JUST AVOID THEM! It will save you much trouble.
read more
Elena Yost

Nothing what it used to be in the past

Reviewed on 2021-04-08T21:16:42

Nothing what it used to be in the past. Poor client service during booking / rebooking / reimbursement.Impossible to reach hotline after 21.00 o’clock (outsourced abroad), employees pick up and either hang up or put you on hold, for a veeeeeery long time. And then you receive a bill on your mobile for that lovely try and minutes of waiting for nothing. No special treatment toward little passengers onboard as it used to be in the past. The most annoying bit is that since the beginning of pandemic they don’t send you e-tickets right up until the day of departure putting it on the backlog in back office, but in fact, we booked flights months in advance and even then nothing came up until the date of travel although we called twice the hotline. And here is the tricky thing, which I’m sure we are not the only victims of: we had to change the flight last autumn for a later date and since it was done on our initiative, we paid the fee and were confirmed the rebooking. That was completely fine, but then the funny thing happened: our newly rebooked flight was cancelled thru Swiss few weeks later, so we expected a reimbursement.... and we were refused one. Why? Because they only consider valid those bookings which contain issued e-tickets. And in spite of confirmation on the hotline that the ticket was rebooked, as we never received the ticket (the employer argued that Swiss can send it right up until an hour before departure time (what a nonsense!)), so we were refused the reimbursement for the flight which we effectively paid including rebooking fees. An absolute ripoff. We had to fight for weeks and weeks until finally managed to get an “exceptional ok” and money was paid back. Had a personal experience with booking centre in Russia - nice people and could help after all. Probably the only people really greatful to in this company after dozens of calls on the hotline in CH. Although the experience with manager of Swiss representation at Moscow airport In August last year was really unpleasant. Rude, disconnected and customer-unfriendly. And what a shame to once best airline in Europe.
read more
sofiatheo theo

We wanted to speak to one of their…

Reviewed on 2021-03-29T19:40:52

We wanted to speak to one of their agents, so that we change one of our tickets. Due to the current covid situation,we felt a bit unsecured to travel and wanted to change my ticket (btw it was a flexible ticket). The agent was too rude on the phone and not helpful at all. We wanted to find a better alternative to the options we have been given and he was not helping us at all. All we wanted to understand, is the price difference of our tickets and he was refusing to provide us with more information. One of the worst agents I have ever spoken with. Next time, I will think twice before booking any ticket with Swiss. It is the second time that we are struggling dealing with your customer service, another rude behaviour from one of your agents and the second time that i lose money from your fault. Since you are recording the phone calls, you could even listen to the recordings and realise it yourselves. Very disappointed from a such a ¨ big ¨ company .
read more
Paul Schofield

Atrocious customer service

Reviewed on 2021-03-19T07:50:30

Atrocious customer service. Cancelled my flight. Then lied about refund. Will never use ever again
Ivan Cavka

Stressed my 5 year old daughter and…

Reviewed on 2021-02-28T18:54:06

Stressed my 5 year old daughter and wife They didnt take on flight my daughter and wife,without any information from airline and ofcours they keep all money for tickets Very bad company Booking reference 4921698640
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Virgilio A

This airline is a thief

Reviewed on 2021-02-15T14:49:10

This airline is a thief, don't buy any tickets to fly with them. In October 2020 Swiss unilaterally cancelled my flight,they told me they were going to refund me my money in 6 weeks, and it was only after several angry calls and emails that they gave me my refund 4 months later!!
read more
Eduard Vijulie

THIEVES. Switzerland is the thief of the world.

Reviewed on 2021-02-03T09:28:01

Looked at a flight on my mobile and it was 70-. Downloaded the app to book it and the same flight turned 290-.Then I deleted the app and tried again in browser. Same flight 490-. Ridiculous!
read more

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