Review (July 2025)

Shift4 payments is the leader in secure payment processing solutions, including point-to-point encryption, tokenization, emv technology and point-of-sale (pos) systems.

20.23M

Estimated Revenue

166.77k

Website Visitors

3.7/5

Trustpilot Score

What do we know about Merchant Link?

Estimated Revenue (2020)

$20.23M

Total Employees

140

Founded

1993

Industry

Financial Services

Location

Silver Spring, United States

About

Merchant Link: Shift4 Payments is the leader in secure payment processing solutions, including point-to-point encryption, tokenization, EMV technology and point-of-sale (POS) systems

Social Links

Alexa Ranking: 122409

What is Merchant Link's Revenue?

Merchant Link's estimated revenue for 2024 is $20.23M.

What does Merchant Link do?

Merchant Link is a leading provider of cloud-based payment gateway and data security solutions, removing the risk and hassle of payments for more than 500,000 hotel, restaurant and retail locations. Founded in 1993 and headquartered in Silver Spring, Md., we currently enable more than 6 billion transactions annually for some of the world's best-known merchants, providing connectivity to the major U.S. payment card processors. Our mission is to develop secure payment solutions that are flexible, customized and evolving to meet merchants' changing needs and allow them to focus on their core business without worrying about managing cardholder data.

What are the monthly traffic metrics for Shift4?

6/mo Traffic Growth

45.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

167k

Time on Site

2.7Mins

Bounce Rate

48%

How fast is Shift4 growing?

Shift4 has grown by 8.7% in the last 6 months according to SimilarWeb.

How do people interact with Shift4?

Last month, Shift4 received 167k visitors who spent an average of 2.7 minutes on the website and visited 3.0 different pages per session. Overall, 48% of people bounce on the first visit.

How do people find Shift4?

106k people (64%) visit Shift4 directly. 49.9k (30%) people search for them in Google. Whereas, 1.3k (1%) discover Shift4 through Facebook, Reddit, and YouTube. 1.9k (1%) visitors come from Shift4's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Shift4?

Shift4's top market is the United States and they receive 140.3k (84.1%) people.
Then the 2nd is Canada with 4.4k (2.7%).
The 3rd is is Brazil with 1.7k (1.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Shift4's ads on Google?

Google Ads

NFC Payment Reader - Completely Touch-Free Payments

https://www.shift4.com/contactless/#get-started

Accepts all Credit Card & Mobile Wallet NFC Transactions. Get Started for Free Today! Adapt to the New Normal with Contactless Payment Options. Safer for Employees & Customers. Accept Payment Anywhere. QR Code Payment Option. No Setup Fees.

EMV Payment Reader - Completely Touch-Free Payments

https://www.shift4.com/contactless/

Keep Your Business Running With a Free Contactless Payment Solution. Get Started Now! Secure Contactless Payment Processing Solution. Process Order Payments with Ease. Accept Payment Anywhere. No Setup Fees. QR Code Payment Option.

Contactless Payment Systems - Completely Touch-Free...

https://www.shift4.com/contactless/

Accepts all Credit Card & Mobile Wallet NFC Transactions. Get Started for Free Today! Adapt to the New Normal with Contactless Payment Options. Safer for Employees & Customers. Mobile NFC & Credit Cards. Free Contactless Payments. 24/7/365 Customer Support.

NFC Payment Reader - Completely Touch-Free Payments

https://www.shift4.com/contactless/#get-started

Perfect for Takeout Orders. No Setup or Monthly Fees. Contact Us To Learn More! Create a Cleaner & Safer Experience with Contactless Payment Options from Shift4. View Newsroom. View Resources. View Solutions. Locations: Las Vegas, Allentown.

NFC Payment Reader - Free Touchless Payment Device

https://www.shift4.com/contactless/

Accepts all Credit Card & Mobile Wallet NFC Transactions. Get Started for Free Today! Adapt to the New Normal with Contactless Payment Options. Safer for Employees & Customers. 24/7/365 Customer Support. Free Contactless Payments. Mobile NFC & Credit Cards.

What do Shift4's customers say about them?

Review Score

3.7/5

Total Reviews

1

Info

Shift4 Payments
5 Star
100.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
0.0%
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Almost plug and play

Reviewed on 2020-12-12T12:38:22

Very easy to configure and use. Great customer service too.

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