Review (August 2025)

Maquillage ⋅ parfums ⋅ soin ⋅ beauté : découvrez tous nos produits beauté chez sephora ! retrouvez nos nouveautés make-up et craquez pour nos exclusivités en ligne. rendez-vous vite sur notre site!

10k

Estimated Revenue

6.88M

Website Visitors

1.7/5

Trustpilot Score

What are the monthly traffic metrics for Sephora?

6/mo Traffic Growth

-51.40%

All Time Traffic Growth

Create Free Account

Monthly Hits

7M

Time on Site

4.4Mins

Bounce Rate

50%

How fast is Sephora growing?

Sephora has grown by -0.8% in the last 6 months according to SimilarWeb.

How do people interact with Sephora?

Last month, Sephora received 7M visitors who spent an average of 4.4 minutes on the website and visited 4.0 different pages per session. Overall, 50% of people bounce on the first visit.

How do people find Sephora?

2M people (29%) visit Sephora directly. 3.8M (55%) people search for them in Google. Whereas, 186.7k (3%) discover Sephora through Facebook, Reddit, and YouTube. 311.7k (5%) visitors come from Sephora's email newsletters. Finally, 363.5k (5.3%) people come from affiliates and or paid referrals.

Who uses Sephora?

Sephora's top market is the France and they receive 5.8M (83.9%) people.
Then the 2nd is United Kingdom with 283.1k (4.1%).
The 3rd is is Belgium with 172.6k (2.5%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Sephora's ads on Google?

Google Ads

Discipline Sulfate Free Smoothing Shampoo - Kérastase | Sephora

https://www.sephora.fr/

Shop SEPHORA®'s Bestselling Kerastase Online & In-App. Shop Top Products Online Today! Find New Fall Looks. Item of the Week. Transform Your Look. Shop Fall Arrivals.

Keyword: kerastase sans sulfate

Yves Saint Laurent At SEPHORA® - Save On New & Exclusive...

https://www.sephora.fr/

Shop Yves Saint Laurent & More During The Holiday Savings Event With 10% Off. Not An Insider? Sign Up To Save On Your Favorites Today! Become a Beauty Insider. Limited Edition Products. Free Returns. Makeup, Skincare & More. Free Samples.

Keyword: parisienne ysl sephora

SEPHORA® Holiday Savings Event - 10% Off Begins November...

https://www.sephora.fr/

Save The Date: SEPHORA's Holiday Savings Event Starts Soon! Insiders Get 10% Off. Stock Up On Current Favorites And Discover New Beauty. Sign Up Today & Earn Points! Top Designer Collections. Transform Your Look. Limited Edition Products. Shop Exclusives.

Keyword: coupon cabin sephora

Shu Uemura Cosmetics | Sephora

https://www.sephora.fr/

Discover Shu Uemura At SEPHORA®. Earn Points On Every Purchase. Free Samples With Every Order, Every Day. Free Samples. Makeup, Fragrance & More. Fresh Fall Finds. Limited Edition Products. Top Designer Collections. Find New Fall Looks. Shop Best Sellers.

Keyword: shu uemura shop online germany

Versace At SEPHORA® - Save On New & Exclusive Beauty

https://www.sephora.fr/

Shop Versace & More During The Holiday Savings Event With 10% Off. Not An Insider? Sign Up To Save On Your Favorites Today! Free Samples. Shop Exclusives. Fresh Fall Finds. Skin Saviors. Transform Your Look. Makeup, Skincare & More. Free Returns.

Keyword: sephora versace versense

What do Sephora's customers say about them?

Review Score

1.7/5

Total Reviews

1358

Info

Sephora
5 Star
10.0%
4 Star
0.0%
3 Star
0.0%
2 Star
10.0%
1 Star
80.0%
Read reviews that mention
MariaT

Horrible experience

Reviewed on 2021-04-19T10:37:02

Horrible experience! Order three times and three times I got the order cancelled! Such a waste of time when I could’ve order directly somewhere else..Don’t buy from them at least if you’re outside France !
read more
julia

super happy with my experience!

Reviewed on 2021-02-15T12:54:49

to be completely honest, i was a little afraid i wouldn’t receive my package based on all the bad reviews sephora fr was getting,but my experience was really good! i received everything i ordered and it only took a week! i will definitely be ordering again! thank you sephora france!
read more
Laura

Discriminating & Excluding Conservatives

Reviewed on 2021-02-02T21:58:08

One star for Sephora for excluding Amanda as their influencer for her conservative views.Your diversity policy has no diversity! Discriminating against conservatives and Christians is the opposite of inclusion.
read more
Bro in action

Wow I thought the bad reviews would be…

Reviewed on 2021-01-31T15:13:52

Wow I thought the bad reviews would be from ppl upset about you all discriminating against conservatives.Here your company just really sucks. Love it! Oh and I ordered from your site and it took forever to get to my house and the products weren’t any good. Will never shop here again.
read more
Lisa

False freebies and high prices

Reviewed on 2021-01-13T08:06:47

During check out the website gives you the choice of multiple samples but then you only get one and it's not even what you picked.In my case it was a stinky perfume, which went straight into the bin. Stuff like this irritate me enormously. Rather don't offer me anything. Prices are quite high too. Often the same products are avail on other websites for cheaper and free shipping too. To get free shipping with Sephora, you must spend a lot.
read more
Viliam Horvath

Horrible customer service

Reviewed on 2021-01-09T18:42:14

Horrible customer service , you ask for something and they will reply you with some automatic answer sheet.Such a big company shouldnt have troubles reading and answering english. After month they gave me a refund. Sent my package to wrong adress, wanted them to reship my order , they held my money for like 40 days , wrote them last note and they just refunded. Not recommend
read more
Thina T

I would not recommend to order from…

Reviewed on 2020-10-28T11:48:38

I would not recommend to order from… I would not recommend to order from Sephora France .Sephora has no English option for customers in the U.K. and Holland . Even smaller companies have the option to change the language so why is Sephora being so lazy? The french entity doesn’t even have all the brands which are hold by the American entity. At this point I am expecting Brands such as Patrick TA, Rare beauty etc to be stocked on every singe Sephora entity. Even if the french entity is not interested in holding those brands then give the U.K. customers at least the option to order from Sephora USA. I have ordered twice from the french page and both times my palettes came broken. They have a number on their page but when I tried to call the number it didn’t work! I don’t understand why it’s so difficult to set up Sephora U.K. or to allow U.K. customers to buy from the American page .
read more
Kayleigh Medcraft

How can Sephora send out the wrong…

Reviewed on 2020-09-18T19:32:43

How can Sephora send out the wrong shade of lipstick 3 times in a row?!! Well they did and they argue your Paypal dispute and expect you to go out and return the product during covid-19 pandemic.Not giving them another chance! Oh so Sephora replied below... have a nice day...Does that mean spending my day trying in vain to get a response from your Facebook or telephone call centres? Why when you’ve argued my Paypal dispute. Doesn’t go very far to improving your image with regards to my review Sephora and all your other bad reviews!
read more

Boomi

Accelerate your business. connect everything, engage everywhere and run anywhere with boomi's industry leading ipaas platform.... More

Category

Computers Electronics and Technology

Monthly Traffic

402.7k

27.41%

Ad Spend

$41.17k

Scribd

The world's largest digital library. enjoy millions of ebooks, audiobooks, magazines, podcasts, sheet music, and documents. start now with a free trial.... More

Category

Science and Education

Monthly Traffic

87.42M

59.83%

Ad Spend

$188.22k

Manageengine

Manageengine offers enterprise it management software for your service management, operations management, active directory and security needs. download free trial now.... More

Category

Computers Electronics and Technology

Monthly Traffic

1.72M

48.20%

Ad Spend

$469.91k