Review (May 2024)

Segment is a customer data platform (cdp) that helps you collect, clean, and activate your customer data.

100M

Estimated Revenue

967.91k

Website Visitors

3.3/5

Trustpilot Score

What do we know about Segment?

Estimated Revenue (2020)

$100M

Total Funding

$268.72M

Total Employees

620

Founded

2012

Industry

Internet

Last Funding Date

Other Jan 2020

Location

San Francisco, United States

About

Segment: Segment is a customer data platform (CDP) that helps you collect, clean, and control your customer data.

Social Links

Alexa Ranking: 5468

What is Segment's Revenue?

Segment's estimated revenue for 2023 is $100M.

What does Segment do?

Segment is a customer data platform (CDP) that helps companies harness first-party customer data. Our platform democratizes access to reliable data for all teams and offers a complete toolkit to standardize data collection, unify user records, and route customer data into any system where it's needed. More than 20,000 companies like Intuit, FOX, Instacart, and Levi's use Segment to make real-time decisions, accelerate growth, and deliver compelling user experiences.

What are the monthly traffic metrics for Segment?

6/mo Traffic Growth

-0.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

968k

Time on Site

2.9Mins

Bounce Rate

57%

How fast is Segment growing?

Segment has grown by 2.3% in the last 6 months according to SimilarWeb.

How do people interact with Segment?

Last month, Segment received 968k visitors who spent an average of 2.9 minutes on the website and visited 4.0 different pages per session. Overall, 57% of people bounce on the first visit.

How do people find Segment?

550.5k people (57%) visit Segment directly. 315.6k (33%) people search for them in Google. Whereas, 16.4k (2%) discover Segment through Facebook, Reddit, and YouTube. 20k (2%) visitors come from Segment's email newsletters. Finally, 11k (1.1%) people come from affiliates and or paid referrals.

Who uses Segment?

Segment's top market is the United States and they receive 297.7k (30.8%) people.
Then the 2nd is India with 78.8k (8.1%).
The 3rd is is United Kingdom with 44.1k (4.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Segment's ads on Google?

Google Ads

Segment - Official Site - Create A Free Account

https://segment.com/

A Customer Data Platform to collect & forward data to 300+ marketing and analytics tools. Enable high-performing teams to make data-driven decisions using a complete data toolkit. Standardize your data. Getting started is easy. Trusted by 20K+ companies.

Compare CDP Vendors - The State Of The CDP Market

https://learn.segment.com/number1cdp/

Download the latest IDC Marketshare report on the Customer Data Platform market. Get a breakdown of current vendors in the Customer Data Platform space. Ranked #1 CDP by IDC. Trusted by 20K+ companies. Standardize your data. Real-time audiences.

Segment – Official Site | Customer Data Infrastructure‎

https://segment.com/

Collect, Clean, and Control Where Your Customer Data Flows. 15,000+ Customers. Hundreds of Integrations. Request a Demo. Create a Free Account. Types: SDKs and librairies, Cloud Apps, Warehouses, Integrations.

Segment | Customer Data Infrastructure (CDI)‎

https://segment.com/

Collect, clean, and control your customer data with Segment. Integrate all of your ... your tools. Integrate first-party data across your marketing and analytics stack ...

Segment – Official Site - Unify Your Customer Data

https://segment.com/demo/

Discover why Segment is the G2 Best Usability and Momentum Leader for Summer 2021. Standardize your data. Trusted by 20K+ companies. 300+ integrations. 4.7 of 5 stars on G2. Ranked #1 CDP by IDC. G2 CDP category leader. Real-time audiences.

Keyword: segment market

What do Segment's customers say about them?

Review Score

3.3/5

Total Reviews

2

Info

Segment
5 Star
50.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
50.0%
Read reviews that mention
Gustav

Love Segment's app but,

Reviewed on 2020-11-09T14:05:28

Love Segment's app but, I cannot describe how annoyed I am with a homepage that has 0 sign in optionson the homepage.
read more
Alana Zimmer

Transformed data infrastructure!

Reviewed on 2020-06-19T17:34:23

Transformed data infrastructure!

Manageengine

Manageengine offers enterprise it management software for your service management, operations management, active directory and security needs. download free trial now.... More

Category

Computers Electronics and Technology

Monthly Traffic

1.72M

48.20%

Ad Spend

$469.91k

Joinhoney

Honey is a browser extension that automatically finds and applies coupon codes at checkout with a single click.... More

Category

Computers Electronics and Technology

Monthly Traffic

18.48M

69.32%

Ad Spend

$832.54k

Fashionnova

Fashion nova is the top online fashion store for women. shop sexy club dresses, jeans, shoes, bodysuits, skirts and more. cheap & affordable fashion online.... More

Category

Lifestyle

Monthly Traffic

24.39M

14.93%

Ad Spend

$83.29k