Popculture: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

Pop culture news on celebrities, movies, tv shows, wwe, and more

Estimated Revenue

5.95M

Website Visitors

4/5

Trustpilot Score

What do we know about Skinny Mom?

Estimated Revenue (2020)

$7M

Total Funding

$350k

Total Employees

1-10

Founded

2011

Industry

Health Wellness And Fitness

Last Funding Date

Seed Nov 2013

Location

Cincinnati, United States

About

Skinny Mom: Healthy living updates and news on PopCulture.com

Social Links

Alexa Ranking: 42305

What is Skinny Mom's Revenue?

Skinny Mom's estimated revenue for 2024 is $7M.

What does Skinny Mom do?

Skinny Mom is a digital lifestyle brand created to help moms "get the skinny" on living a healthy life. Skinny Mom delivers daily content covering the topics of Fitness, Health, Nutrition, Life and Recipes. Readers can browse the content from their desktop computer or on their mobile device through the Skinny Mom app (launching December 2013). Skinny Mom gives their readers the ability to create a profile and save recipes and content for future use, elect which email campaigns to receive, shop directly from any story on the site and interact directly with the company through their social media platforms.

What are the monthly traffic metrics for Popculture?

6/mo Traffic Growth

14.10%

All Time Traffic Growth

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Monthly Hits

6M

Time on Site

0.9Mins

Bounce Rate

64%

How fast is Popculture growing?

Popculture has grown by 18.5% in the last 6 months according to SimilarWeb.

How do people interact with Popculture?

Last month, Popculture received 6M visitors who spent an average of 0.9 minutes on the website and visited 2.0 different pages per session. Overall, 64% of people bounce on the first visit.

How do people find Popculture?

412.8k people (7%) visit Popculture directly. 2.7M (46%) people search for them in Google. Whereas, 2.1M (36%) discover Popculture through Facebook, Reddit, and YouTube. 9.6k (0%) visitors come from Popculture's email newsletters. Finally, 185.3 (0.0%) people come from affiliates and or paid referrals.

Who uses Popculture?

Popculture's top market is the United States and they receive 5M (83.2%) people.
Then the 2nd is Canada with 266.1k (4.5%).
The 3rd is is United Kingdom with 116.3k (2.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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