Review (April 2024)

We smash art together with science to bring the most engaging and fully customized game experiences. our diverse portfolio of games is synchronized across platforms and devices.

300M

Estimated Revenue

2.9M

Website Visitors

1.7/5

Trustpilot Score

What do we know about Playtika?

Estimated Revenue (2020)

$300M

Total Employees

3200

Founded

2010

Industry

Information Technology And Services

Location

Herzliya, Israel

About

Playtika: We smash art together with science to bring the most engaging and fully customized game experiences. Our diverse portfolio of games is synchronized across platforms and devices.

Social Links

Alexa Ranking: 104669

What is Playtika's Revenue?

Playtika's estimated revenue for 2023 is $300M.

What does Playtika do?

For a decade Playtika has been a pioneer in the games industry with more than 35 million monthly active users across a portfolio of casual games titles. We were among the first to offer free-to-play games on social networks, and shortly after, on mobile platforms. Playtika creates disruptive gaming experiences that are reshaping the gaming landscape using cutting-edge technologies in Live-Ops, Data Analytics and Performance Marketing. As a digital entertainment powerhouse, Playtika processes 9TB of data daily. Our creative team translate data-driven insights into customized story lines that deliver exciting challenges and surprising thrills, at every twist and every turn. We move fast, seizing new opportunities, pushing boundaries and leveraging the technology and talent we've acquired along the way. At Playtika, we are storytellers and coders, artists and data-scientists, explorers and strategists. We don't just build games, we bring them to life. We create infinite ways to play. Headquartered in Herzliya, Israel, Playtika has over 3700 employees in offices worldwide including Tel-Aviv, Herzliya, London, Berlin, Vienna, Helsinki, Montreal, Chicago, Los Angeles, Las Vegas, Santa Monica, Sydney, Kiev, Bucharest, Minsk, Dnepr, and Vinnytsia.

What are the monthly traffic metrics for Playtika?

6/mo Traffic Growth

-3.70%

All Time Traffic Growth

Create Free Account

Monthly Hits

3M

Time on Site

1.8Mins

Bounce Rate

55%

How fast is Playtika growing?

Playtika has grown by 85.0% in the last 6 months according to SimilarWeb.

How do people interact with Playtika?

Last month, Playtika received 3M visitors who spent an average of 1.8 minutes on the website and visited 2.0 different pages per session. Overall, 55% of people bounce on the first visit.

How do people find Playtika?

1.6M people (54%) visit Playtika directly. 242.5k (8%) people search for them in Google. Whereas, 807.1k (28%) discover Playtika through Facebook, Reddit, and YouTube. 21.8k (1%) visitors come from Playtika's email newsletters. Finally, 91.8 (0.0%) people come from affiliates and or paid referrals.

Who uses Playtika?

Playtika's top market is the United States and they receive 1.6M (54.3%) people.
Then the 2nd is Romania with 254.1k (8.7%).
The 3rd is is Ukraine with 239.9k (8.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Playtika's customers say about them?

Review Score

1.7/5

Total Reviews

33

Info

Playtika
5 Star
0.0%
4 Star
5.0%
3 Star
5.0%
2 Star
10.0%
1 Star
80.0%
Read reviews that mention
Laura Cumplido

Very disappointed as I keep losing…

Reviewed on 2021-04-14T22:50:22

Very disappointed as I keep losing money due to your connection fails in the middle of the games,I wrote several complaints to contact support and they not even attempt to answer them. Not even a number of the case to be able to follow or at least feel listened to. So frustrating, I looking for other platforms to spend my money securely. That's a pity.
read more
Kevin Booth

Playtika: the Rip-off Games

Reviewed on 2021-04-11T16:33:15

Playtika's game House of Fun is a total Rip-off... They are partnered with Facebook and together theyblock you from getting any free spins from other players and from seeing current posts about the game. Once you start using free spins in the game you will start losing items from your inbox because they are trying to force you to spend money... Rip-off artist is what they should call it ..
read more
Marek Sarul

I thought company like playtika cares…

Reviewed on 2021-04-03T14:35:04

I thought company like playtika cares about players, especially loyal players who makes in game purchases,but after chatting with costumer support, I felt offended and disappointed, because person told me that there is no difference if I make purchases or not, so it makes me think that Playtika doesn't care about people who support games, who are loyal players. What a shame on company's policy, so I will no longer support any of your games. It is very offensive and disgraceful. I contacted management, no apologies from them . Algorithms in slot games are made that 95% of time you gonna loose, believe me I played real casino fir 10 years, there is bigger chances to win there than in playtika games. Greedy company who doesn't care about players. Games lost all fun, priority is monetizing. Since no apologies from company, no gifts like free coins for rude workers, don't recommend it . Don't believe that game based in luck, it is their excuse, no wins on higher bets, only on small ones. I am playing playtika games since their beginning, it was more fun before, than it is now. Player ID 151325326974686
read more
Angie Goulet

Been playing slotomania 8 years,,the…

Reviewed on 2021-04-02T06:06:36

Been playing slotomania 8 years,,the game is not fair play and even though its advertized as freeplay,,only players who spin thousands of real dollars win trillions,,i spin 300 to 400 times on most games before free spins even hit or bonuses,,games like 6 tiger grand in slotomania do not ever give grand jackpots and super jackpots are fake,,support alwsys says bad luck or losing streak..how is 8 years playing without ever hitting a super jackpot just a losing streak? this game is false and unjust in play and only takes money and does not give back.
read more
Luigi B

How can they get away with it?

Reviewed on 2021-03-19T22:39:32

I had 2 playtika webgames Caesars and Slotomania. I have been playing for years and spend a ton here.Playtika barred be from playing. No explanation. I have billions in coins. When I contacted them they did not give me an explanation or justification and seemed to want to blame me for the problem. When I replied that they did not answer any of my questions they never got back with me.
read more
Dannion Cunning

Been playing these games for many…

Reviewed on 2021-02-28T22:32:34

Been playing these games for many years, I have yet to spend a penny to play. I spend days winning nothing while using daily free coins.If I have a good run building a coin balance of a billion I bet 50million coins a spin. If I use this strategy I hve had as much a a trillion in wins, get bored and bet big then back to almost zero. If I have a bank of 300 billion plus and bet consevitably I can play for long periods of time. I enjoy the games and will continue keep my money at home.
read more
dogskull

Caesars free slots...thieves,scammers.

Reviewed on 2021-02-28T02:33:21

Caesars free slots...Fun until level 20.. after that the losses are so high. Timers for quests are running out with 0% chance of completing unless you buy coins (free casino my a**)Leveling up your pet to level 10 you need 2400 treats...just impossible without paying a large amount of money.. Trying to self-exelude my account for the second time now, they just refuse it. Time to going to court and sue these thieves...
read more
Devoe Todd

I'm very dissatisfied

Reviewed on 2021-02-06T19:43:37

I'm very dissatisfied! They are liars and I believe thief's. They say that they are FREE slots,you can't compete or win without making purchases! I had an issue, issue was not their fault, I tried to contact slotomania and Playtika, you can't! I have made many,many purchases, every time I spin it seems like I get 2 or 3 pop-ups requesting I purchase a Awesome deal, also everything you push on Slotomania home page either takes you to the store or some purchase pop-ups!!!! I anyhow they conveniently answered my emails after my purchases had expired! I will spend the rest of my days telling people on any platforms I can access that Playtika and Slotomania are owned and operated by Israel holding Company. Doubt they will post this, I followed their guidelines ( be honest & no foul language)!!!!!!!!!!!!!!!!!!!
read more

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