Review (August 2025)

Shop our selection of instruments, musical equipment & supplies. get the lowest prices & free shipping on most orders. check back daily for special savings.

34.5M

Estimated Revenue

4.31M

Website Visitors

1.4/5

Trustpilot Score

What do we know about Musician's Friend?

Estimated Revenue (2020)

$34.5M

Total Employees

290

Founded

1983

Industry

Retail

Location

Westlake Village, United States

About

Musician's Friend: Shop our selection of instruments, musical equipment & supplies. Get the lowest prices & free shipping on most orders. Check back daily for special savings.

Social Links

Alexa Ranking: 28196

What is Musician's Friend's Revenue?

Musician's Friend's estimated revenue for 2024 is $34.5M.

What does Musician's Friend do?

At Musician's Friend, we know the importance of getting gear that's the best fit for you. Whether you're on the couch or on the road, we understand that your set-up should be uniquely yours. Our goal is to help you find exactly what you want by providing a custom-tailored shopping experience that reflects your musical journey and interests, resources to help you choose the perfect gear and a helpful community that's always there to answer any questions you have. A Brief History Musician's Friend was founded in 1983 by Rob and DeAnna Eastman. Newly married, the Eastmans financed the start up with a $5000 loan from Rob's parents and ran the business out of their suburban California garage. Our first catalog was just a simple two-color flyer offering discounted guitar strings and a handful of other accessories. With a combination of hard work and intimate knowledge of the music business, things quickly changed. We were among the earliest catalog marketers of music gear and the first to focus on rock-band gear, so we experienced amazingly rapid growth. Today, we offer the most comprehensive selection of products in the music business. We provide unparalleled service from our distribution center in Kansas City, a 300+ person call center in Salt Lake City and our musician-friendly web site. We've come a long way from our dairy barn. Today we have multiple locations around the U.S. to provide quick delivery and excellent customer service. Our corporate headquarters is based in sunny Westlake Village, CA. Our two support centers reside in Salt Lake City, Utah, and Indianapolis, Ind. Finally, our 700,000 ft distribution center is in Kansas City, MO.

What are the monthly traffic metrics for Musiciansfriend?

6/mo Traffic Growth

7.40%

All Time Traffic Growth

Create Free Account

Monthly Hits

4M

Time on Site

2.8Mins

Bounce Rate

61%

How fast is Musiciansfriend growing?

Musiciansfriend has grown by -29.0% in the last 6 months according to SimilarWeb.

How do people interact with Musiciansfriend?

Last month, Musiciansfriend received 4M visitors who spent an average of 2.8 minutes on the website and visited 3.0 different pages per session. Overall, 61% of people bounce on the first visit.

How do people find Musiciansfriend?

2M people (47%) visit Musiciansfriend directly. 1.9M (43%) people search for them in Google. Whereas, 122k (3%) discover Musiciansfriend through Facebook, Reddit, and YouTube. 84k (2%) visitors come from Musiciansfriend's email newsletters. Finally, 137.6k (3.2%) people come from affiliates and or paid referrals.

Who uses Musiciansfriend?

Musiciansfriend's top market is the United States and they receive 3.8M (87.3%) people.
Then the 2nd is Canada with 129.2k (3.0%).
The 3rd is is Mexico with 27.8k (0.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Musiciansfriend's ads on Google?

Google Ads

Musician's Friend® Official | Accessories Sale: 15% Off $49+

https://www.musiciansfriend.com/

Get Limited-Time Discounts, Free Gifts, Rebates & More From The Most Trusted Name In Music. Must-Have Gear At Can't-Miss Prices. 45-Day Price Matching. No-Hassle Return Policy. Expert Live Chat. Lowest Price Commitment. Largest Online Selection.

musiciansfriend.com - Musician's Friend® - Free Shipping, No Minimum‎

http://www.musiciansfriend.com/

Discover Why Musicians Shop With Us. Get The Lowest Prices On The Gear You Want! Amenities: Top Tier Customer Service, Help With Financing, Loyalty Program & Rewards, Expert Live Chat Types: Guitars, Amps & Effects, Drums & Percussion, Keyboards & MIDI, D

Musician's Friend® Official - Free Shipping On All Orders

https://www.musiciansfriend.com/

Get Limited-Time Discounts, Free Gifts, Rebates & More From The Most Trusted Name In Music. Lowest Price Guaranteed With 45-Day Matching. 45-Day Price Matching. No-Hassle Return Policy. Largest Online Selection. Expert Live Chat. Types: Guitars, Amps & Effects.

MusiciansFriend.com | Musician's Friend® | Free Shipping, No Minimum‎

https://www.musiciansfriend.com/

Discover Why Musicians Shop With Us. Shop The Most Trusted Name In Music Today! No-Hassle Return Policy. Lowest Price Commitment. Largest Online Selection. 45-Day Price Matching. Expert Live Chat. Brands: Fender, Bose, Marshall, Gibson, Zildjian, Yamaha,

MusiciansFriend.com | Musician's Friend® | Free Shipping, No Minimum‎

https://www.musiciansfriend.com/

Discover Why Musicians Shop With Us. Shop The Most Trusted Name In Music Today! Expert Live Chat. 45-Day Price Matching. Lowest Price Commitment. No-Hassle Return Policy. Largest Online Selection. Types: Guitars, Amps & Effects, Drums, Keyboards & MIDI, D

What do Musiciansfriend's customers say about them?

Review Score

1.4/5

Total Reviews

158

Info

Musician's Friend
5 Star
5.0%
4 Star
0.0%
3 Star
0.0%
2 Star
5.0%
1 Star
90.0%
Read reviews that mention
Scott White

I purchased an orange guitar amp 2x12…

Reviewed on 2021-05-17T19:15:38

I purchased an orange guitar amp 2x12 combo. I decided I was not happy with it so I returned it.I had to pay to have it returned. They sent me an email saying they had received the amp and would refund my credit card within 3 to 5 business days. They were going to also deduct 14.99 for restocking fee. Long story short, they said they credited my card back; however, they did not. I talked to them 3 different times and they would not credit back my money. After 18 days, I had to contact my bank and file a claim to get my money back for the amp. I will never purchase anything else from Musician's Friend,, ever again. Sweetwater has always been amazing to deal with, buy from them and save yourself stress!
read more
Marshall applewhite

Spent $200 on a synthesizer

Reviewed on 2021-05-07T21:09:32

Spent $200 on a synthesizer. When I received it there was no spring in the battery terminal at all.
Neil

Used to be good

Reviewed on 2021-05-05T23:34:52

Ordered from them for decades but lately they seem to be falling apart. Tried to order a cymbal a month ago & the site kept freezing @ checkout.Tablet & desktop same issue. Gave my $250 to Sweetwater instead. Just tried to order an Alesis Nitro Drum kit. Same problem. Slow response to online chat & no ability to email. Another $400 to Sweetwater. It's like they're TRYING to fail. I'm done.
read more
Jay Young

Musicians Enemy

Reviewed on 2021-05-05T19:30:54

0 STARS if I could! I recently purchased 2 NEW guitars and upon receipt I am not happy with what Iwas sent. The first guitar I received (Schecter Guitar Research C-1 Platinum Electric Guitar Satin Transparent Midnight Blue) SKU #H96103000002000 is clearly a very used guitar. It is covered with dead skin and hair. (GROSS) Has grime in the switches and compartments. It also has a lot of dings nicks and scratches all over the guitar. It was not shipped in its factory box and only shipped in a Jackson box wrapped in a minimal amount of bubble wrap. It is clearly a very used instrument and NOT NEW. Considering musicians friend has listed an open box for $383 and I paid $509 I asked for either like a price adjustment for the used instrument or I would have to return as I feel I did not get what I paid for. The second guitar in the order (Ibanez AEWC32FM Thinline Acoustic-Electric Guitar Purple Sunset Fade High Gloss) SKU #J50303000008000 Also appears to be not new. Possibly an open box or floor model with very tarnished strings and lots of hairline scratches across the body of the instrument and some dings. I am really disappointed in the quality of the instruments I have received from musician’s friend. After speaking to customer service they would not discount the price to the used price of the Schecter Guitar ever though they have one for sale as used open box for $383. The rep said her boss wouldn't allow it and only offered 10% off the guitar. I declined and chose to return both guitars as both are clearly NOT NEW and they had an opportunity to provide good customer service from they horrible and gross mistake but chose to lose business and a customer instead. If you look up complaints for them, this is very common for them to send used instruments or floor models. I plan to post a BBB complaint following this review. Take your business to zzounds.
read more
Shawn

Too much hassle to buy from.

Reviewed on 2021-04-26T15:09:40

Too much hassle to buy from. Coupon codes almost never work, prompting a request to call them.It's 2021 people, I just want to order my gear and accessories without having to call. The chat "feature" is also horrible - slow and poor communication. They suck the fun out of buying music gear.
read more
Kathy S.

Disappointed, but hopeful UPDATED

Reviewed on 2021-04-23T14:26:48

Long time customer. Purchased an item (stupid deal of the day) mixer that recently stopped working (no output from any channel)but is still under warranty, I first contacted the manufacturer who told me I would have to contact a Musician's Friend rep to set up a warranty claim (exchange). He added, that MF doesn't process warranty claims very well, so he offered to get the process started for me and would contact MF on my behalf. 10 days later, since I hadn't heard anything, I contacted MF to follow up on the claim. No updates, no time frame, maybe I'd get an email, maybe not. I'm thinking I'm stuck with the non-working mixer, but maybe I'll be pleasantly surprised. UPDATE: Musician's Friend came through! Processed my exchange quickly and communication was great. Thank you Musician's Friend!
read more
Joe Blo!

Buy from Sweetwater instead.

Reviewed on 2021-04-22T15:36:56

They don’t back their products. I asked to speak first to a supervisor and they refused to let me.I’ll never buy anything from them again. Sweetwater treat you much better
read more
JAY Busik

A rip OFF!

Reviewed on 2021-04-21T00:40:50

Well I ordered a guitar, said it was in stock, but got an Email that it was going to be 2 weeks for it to ship,so I cancelled with a so called customer service rep, told me my card would not be charged, but it was, and I recieved 2 of the same guitars, one in a Squire/Fender box, but was a Epiphone/Gibson??? What the FU*K??? Never buy from them again, go local, these people are leaches!!!
read more

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