Review (August 2025)

Shop lucky brand for a relaxed but put-together style that is uniquely american. shop quality shirts, jackets, denim jeans, and accessories for both men and women.

10.72M

Estimated Revenue

1.69M

Website Visitors

1.3/5

Trustpilot Score

What do we know about Lucky Brand?

Estimated Revenue (2020)

$10.72M

Total Employees

1800

Founded

1990

Industry

Apparel Fashion

Location

Los Angeles, United States

About

Lucky Brand: Lucky Brand Jeans makes premium vintage-inspired jeans and clothing. Built to last, available online or in stores and a fit for everyone.

Social Links

Alexa Ranking: 37797

What is Lucky Brand's Revenue?

Lucky Brand's estimated revenue for 2024 is $10.72M.

What does Lucky Brand do?

Lucky Brand is true blue American. Born and bred in Los Angeles, Lucky shipped its first pair of vintage-inspired jeans in 1990 and quickly became known as a pioneer and innovator in the world of modern denim. Synonymous with the easy Southern California lifestyle and the fearless American spirit, Lucky Brand creates great fitting, good quality, distinctively Lucky jeans and fashion that works with the American lifestyle. Our collections are carried at better department and specialty stores and over 200 of our company-owned stores across the U.S.A., as well as online at LuckyBrand.com. Rooted in Americana, Lucky Brand is inspired by active Californian types like surfers, cowboys, artists, musicians, and photographers, as well as anyone who embodies our fun-loving, friendly vibe.

What are the monthly traffic metrics for Luckybrand?

6/mo Traffic Growth

50.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

3.1Mins

Bounce Rate

46%

How fast is Luckybrand growing?

Luckybrand has grown by -11.0% in the last 6 months according to SimilarWeb.

How do people interact with Luckybrand?

Last month, Luckybrand received 2M visitors who spent an average of 3.1 minutes on the website and visited 4.0 different pages per session. Overall, 46% of people bounce on the first visit.

How do people find Luckybrand?

626k people (37%) visit Luckybrand directly. 741.6k (44%) people search for them in Google. Whereas, 84.8k (5%) discover Luckybrand through Facebook, Reddit, and YouTube. 16.6k (1%) visitors come from Luckybrand's email newsletters. Finally, 170.8k (10.1%) people come from affiliates and or paid referrals.

Who uses Luckybrand?

Luckybrand's top market is the United States and they receive 1.6M (94.8%) people.
Then the 2nd is Canada with 12.3k (0.7%).
The 3rd is is United Kingdom with 6.2k (0.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Luckybrand's ads on Google?

Google Ads

LuckyBrand.com | Lucky Brand® Jeans | Free Shipping Over $75‎

https://www.luckybrand.com/women/jeans/shop-by-fit

Rating for luckybrand.com: 4.5 Choose from Our Wide Selection of the Latest Lucky Brand® Jeans. Shop Now!

Lucky Brand® Official Site - Lucky Brand® Jeans & More

https://www.luckybrand.com/

Premium Vintage-Inspired Jeans and Clothing! Shop New Arrivals At Lucky Brand® Today. Elevate Your Look With Lucky Brand® Denim & More! Enjoy Free Shipping On Orders $75+. Jeans By Fit. Button Down Shirts. Kimonos. Leather Jackets. Vintage-Inspired Denim.

LuckyBrand.com | Lucky Brand® Official | Up To 60% Off Markdowns‎

https://www.luckybrand.com/

Shop the Latest Lucky Brand® Apparel, Accessories and Shoes. Free Shipping Over $75. Types: Denim, Heritage Inspired Apparel, Activewear, Jackets & Outerwear, Tees, Professional Attire, Shoes & Accessories.

Lucky Brand® Official Site - Jeans, Graphic Tees & More

https://www.luckybrand.com/jeans

Upgrade Your Wardrobe Today With Lucky Brand®! Shop Jeans, Denim Jackets, Shorts & More. Premium Vintage-Inspired Jeans and Clothing! Shop New Arrivals At Lucky Brand® Today. Extended Sizes Available. Vintage-Inspired Denim. Graphic Tees.

Lucky Brand® Denim - Lucky Brand® Jeans & More

https://www.luckybrand.com/jeans

Upgrade Your Wardrobe Today With Lucky Brand®! Shop Jeans, Denim Jackets, Shorts & More. Premium Vintage-Inspired Jeans and Clothing! Shop New Arrivals At Lucky Brand®...

What do Luckybrand's customers say about them?

Review Score

1.3/5

Total Reviews

124

Info

Lucky Brand
5 Star
5.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
95.0%
Read reviews that mention
Mr Alderson

Ordered a swing lounger £66

Reviewed on 2021-05-19T17:57:32

Ordered a swing lounger £66, and was sent a nowt (empty bag ? with screwed up paper in !!),,Avoid BUY LUCKY brand" looks like a court case to get a refund, so angry.
read more
Renee Daubman

Scammed by order from ad running on Facebook

Reviewed on 2021-05-12T21:38:35

Placed an order from an ad they had running on Facebook March 30, 2021. They of course debited my PayPal account immediately using a different name,a Ltd. Apparently there has been other people scammed by Facebook ads, but Facebook let them continue to swindle people which I find deplorable. May 12, 2021 I have not heard a word from the company and I have contacted PayPal for a refund. I found this site looking for information where I might report these crooks and save people from falling for their scam. I will try to complain to Facebook directly. I hope I am protected by PayPal and will get my money back. If any of you used a credit card call and report the company. You maybe able to obtain a refund. With enough complaints they will be red flagged and will have to change their companies name so that’s something to throw a wrench into their day to operations. Hopefully people will stay away from companies with 0 ratings. I know I will in the future. I know I will never trust anyone selling anything on Facebook again. Lesson learned.
read more
Deaner

Bought a pair of shoes and they broke…

Reviewed on 2021-05-10T10:30:29

Bought a pair of shoes and they broke first wear. Now they refuse to refund on the item unless I return it to China at my own expense.Scammers. Avoid at all costs.
read more
Greg Yow

Poor quality and customer service

Reviewed on 2021-05-10T01:07:36

Poor quality and customer service. I purchased a jacket back in December and wore it about 10 times.At the end of the season, I washed the jacket on gentle per instructions and one of the seams split open. So I reached out to customer service. I initiated the conversation with Shaunae. She asked for the order number and then abruptly ended the chat before I had a chance to respond. I initiated the chat again, but this time it was Ian. After explaining the situation, he said there was nothing Lucky can do since it was beyond the 60 day return window and further they don’t accept any products that were worn anyway. I thought Lucky was considered a premium brand that stood behind their quality, but now I know otherwise.
read more
Customer

This site is dishonest

Reviewed on 2021-05-07T01:20:28

This site is dishonest. They are fraud. I bought a kitchen faucet. Or I thought I did!!The picture and description was nothing what Igot. I got a little extension to hook on existing faucet. I don't know why they are aloud to continue.
read more
michael olson

Why does Facebook allow scam Chinese…

Reviewed on 2021-04-28T17:00:48

Why does Facebook allow scam Chinese companies to operate, but silence American conservatives.Traitors
read more
Alessia Musciano

SCAM!!!!

Reviewed on 2021-04-14T15:44:16

I’ve bought from them last week. The total in the confirmation order was £20.39 and I ended up paying £23. The difference is minimal,but the point is the transparency and the customer service. I’ve immediately brought this up to their customer service and they keep saying that they don’t anything about this money and to check again. I’ve sent them evidence (order confirmation page and my bank statement related to this transaction) and they’re keep saying they don’t know anything. I think they’re a scam company and would not be surprised if I don’t receive the item. DON’T BUY FROM THEM!
read more
Kimberly Victoria

Lucky brand online purchase

Reviewed on 2021-03-12T17:21:07

Lucky brand online purchase: Ordered a pair of men's size 32/32 knowing the size was correct.They shipped a miss tagged pair of 40/34 jeans. How do I know? Because I have a tape measure. Called customer service to exchange and they said I had to pay for the return. The person on the phone asked how I know the size was wrong... and that maybe that style runs large. OK. Runs large 32 that measures 40?? So I took the jeans back to a store to exchange and the store is not allowed to honor the 15% discount I got from ordering online. So I had to pay 15% more to get what I already paid for. Had I known that would have just returned and disputed the $8.00 return charge. People at the store are nice. ONLINE CUSTOMER SERIVE IS NOT. THEY DONT CARE ABOUT YOU. I say this is UN-LUCKY online.
read more

Xbox

Experience the new generation of games and entertainment with xbox. explore consoles, new and old xbox games and accessories to start or add to your collection.... More

Category

Games

Monthly Traffic

35.92M

103.57%

Ad Spend

$87.79k

Expertmarket

Expert market helps you find and compare the best products and services for your business. all in one place. all for free. all tailored to you.... More

Category

Computers Electronics and Technology

Monthly Traffic

1.18M

32.12%

Ad Spend

$588.7k

Odoo

From erp to crm, ecommerce and cms. download odoo or use it in the cloud. grow your business.... More

Category

Computers Electronics and Technology

Monthly Traffic

3.74M

90.12%

Ad Spend

$284.58k