Review (August 2025)

All hair is welcome: 10 collections for every hair concern–no matter ethnicity, age or gender. we were kind & clean before it was a thing. haircare that has always been cruelty-free, formulated without sulfates, parabens, aluminum starch. we only make products that make us proud.

8M

Estimated Revenue

277.01k

Website Visitors

3.7/5

Trustpilot Score

What do we know about amika?

Estimated Revenue (2020)

$8M

Total Employees

250

Founded

2009

Industry

Cosmetics

Location

New York, United States

About

amika: All hair is welcome: 10 collections for every hair concern–no matter ethnicity, age or gender. We were kind & clean before it was a thing. Haircare that has always been cruelty-free, formulated without sulfates, parabens, aluminum starch. We only make products that make us proud.

Social Links

What is amika's Revenue?

amika's estimated revenue for 2024 is $8M.

What does amika do?

Hi there, we're amika. A friend to hair, hairstylists, her, him, them and you. 10 collections created for every hair type, texture and style - all hair is welcome. We were kind and clean before it was a thing. Cruelty-free, Vegan and free from harsh chemicals like sulfates, parabens, dea, mit, mcit and over 1,300 ingredients on our "no list". Going greener is top of mind, so we've partnered with Terracycle to recycle the unrecyclable and will begin switching to 90% PCR bottles by 2021. Founded in Brooklyn, we're a collective of creatives, hair stylists, chemists and product enthusiasts. We create the style, products and packaging; take our own photographs and make our own films. We write our own copy and we do our own marketing, sales, finance and education. We love what we do. See what we are up to on Instagram - @amika + @amikapro.

What are the monthly traffic metrics for Loveamika?

6/mo Traffic Growth

1.90%

All Time Traffic Growth

Create Free Account

Monthly Hits

277k

Time on Site

1.6Mins

Bounce Rate

57%

How fast is Loveamika growing?

Loveamika has grown by -15.2% in the last 6 months according to SimilarWeb.

How do people interact with Loveamika?

Last month, Loveamika received 277k visitors who spent an average of 1.6 minutes on the website and visited 3.0 different pages per session. Overall, 57% of people bounce on the first visit.

How do people find Loveamika?

78.2k people (28%) visit Loveamika directly. 170.5k (62%) people search for them in Google. Whereas, 16.5k (6%) discover Loveamika through Facebook, Reddit, and YouTube. 1.7k (1%) visitors come from Loveamika's email newsletters. Finally, 2.2k (0.8%) people come from affiliates and or paid referrals.

Who uses Loveamika?

Loveamika's top market is the United States and they receive 225k (81.2%) people.
Then the 2nd is Canada with 10.2k (3.7%).
The 3rd is is United Kingdom with 7.3k (2.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Loveamika's ads on Google?

Google Ads

Loveamika.com | Amika Haircare | Up Your Hair Game‎

https://loveamika.com/

Finally, hair products that work as good as they look & smell. Shop now. Founded In Brooklyn. Cruelty-Free. Professional Grade. Free Shipping To USA. Types: Balancing Shampoo, Triple RX Conditioner, Nourishing Mask, Curl Defining Cream.

Loveamika.com | amika Shampoo & Conditioner | Free Shipping On Orders $35+

https://loveamika.com/collections/volume

Volumize, Thicken, & Smooth Your Hair In One Wash. Professional Haircare and Tools. Always Cruelty-Free and Free From Sulfates and Parabens. Professional Grade. Free Shipping To USA. Founded In Brooklyn. Cruelty-Free. Types: Hair Dryers, Stylers, Curlers.

Official amika® site - Kind and clean haircare

https://loveamika.com/

Highly effective haircare, no sulfates or parabens. 10 collections for every hair concern. Explore our 10 haircare collections for every hair type, texture and style today. Cruelty-free. Types: Hair Dryers, Stylers, Curlers, Thermal Brushes.

Official amika® haircare - Free Shipping On Orders $35+

https://loveamika.com/

Highly effective haircare, no sulfates or parabens. 10 collections for every hair concern. Cruelty free + no nasties allowed! All hair is welcome™. Free samples and returns.

Amika Haircare | Your Hair's New BFF | loveamika.com‎

https://loveamika.com/

Finally, hair products that work as good as they look & smell. Shop now. Free Shipping To USA. Founded In Brooklyn. Professional Grade. Cruelty-Free. Types: Hair Dryers, Stylers, Curlers, Thermal Brushes.

What do Loveamika's customers say about them?

Review Score

3.7/5

Total Reviews

5

Info

amika
5 Star
75.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
25.0%
Read reviews that mention
Lori B

Soulfood Nourishing Hair Mask by Amika

Reviewed on 2020-08-17T20:50:37

I have already reviewed a few of the products by Amika but recently reinvested in their very popular Soulfood Nourishing Hair Mask.The word itself suggests vitamins and nutrients needed to keep hair strong, healthy, and shiny. Like everything else, there's a right and wrong way to use any product. I was using the hair mask before or after shampooing/conditioning until I realized I was not benefiting from the hair mask. Simply put, entering the showering I shampoo my hair and rinse. The hair follicles are now OPEN. I add a palmful of Soulfood Nourishing Hair Mask and massage into the scalp, avoiding the roots. Let absorb between 5-7 minutes. I utilize this time to soap up and rinse off while my hair absorbs the product and its nutrients. Rinsed thoroughly. Now I use my regular conditioner to CLOSE the hair follicles and seal in the vitamins/nutrients. Rinse thoroughly. My hair is now ready for blow-drying to style. Results: Healthy, shiny hair that makes a statement. Soulfood Nourishing Hair Mask can also be used by itself for weekly treatments. Forever Amika!
read more
Diana Montgomery

The Only Place to Buy Hair Care Products

Reviewed on 2020-05-04T02:25:48

No, I don't work for Amika but it might sound that way after I'm done telling you how much I love them.I'm a buyer, not a seller. I didn't even know that Amika existed until my daughter asked me to buy some things for her. They didn't cost too much and she's my daughter. So, I did. There was a problem with the first shipment. It was the dead of winter and the items arrived in a wet box. They had exploded because they had frozen. I called Amika. They were very nice and they immediately sent out new ones, no questions asked. I was very impressed. I'm used to dealing with poor customer service, poor quality, high prices, even downright fraud. Read my other reviews. Amika was an honest to goodness good company. After this, I went back to their website to see if they had anything that I wanted. Of course they did. I'm big on using good hair care products--no laureth sulfate, no parabens, no harsh chemicals. I would like to keep my hair, not have it fall out because of harsh chemicals. Just read the back of a bottle of most hair care products to see what I'm talking about. They advertise the great things they put in their products but they don't tell you about all of the bad ingredients that they also add. I was shocked at what I saw on the back of one bottle of a major brand that states all of the great ingredients they put in their products. So many bad things in it. Amika states on their about page "We only make products that make us proud. Highly effective haircare that have always been cruelty-free, formulated without sulfates, parabens, aluminum starch and over 1,300 questionable ingredients banned by the European Union." On top of that, Amika is fun. They have a beautiful, fun website and amazingly artistic designs on their products. Their products are high quality at reasonable prices. They even have a wonderful page of information on diverted products, products that are not authorized by Amika to sell. It explains why it would be bad to find their products at a discount site. The only thing bad I can say about them is that I'm not in love with their chatbot. I wanted to ask about a hairdryer but it couldn't help me and you can only call them 9 to 5 Monday to Friday. You can email them. If you email them on the weekend, I'm sure that they get back to you by Monday. As I said before, they are quick to respond. So, Amika is the best place I know of to shop for hair care products.
read more
Kathy Neumann-Cieslak

I have ordered online twice with Amika

Reviewed on 2020-04-29T11:40:14

I have ordered online twice with Amika. It has been five weeks since I placed my order and I have not yet received it.I am aware of the COVID complications. I believe these delays are because of specials they offer but cannot fulfill. 40% is likely to cause a surge of purchases. Had they been honest and said it was going to be a month and a half, I would have stopped the order. Instead, it listed it would be a matter or days with a possibility of a small delay. When I contacted customer service, I received a very pointed email telling me to check the website to track my progress (rather than bother them). Great product. Stinky company.
read more
Susana Alvarez Toirán

I buy the triple Rx Mask and it is…

Reviewed on 2020-04-29T01:25:07

I buy the triple Rx Mask and it is amazing. The product is excellent. It took me about 2 weeks to get there but they gave me a discount code for my next purchase.the product is thick and with a little bit I leave my hair very soft and it smells delicious. Recommend ?
read more

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