Review (August 2025)

Global leader in market research, ipsos delivers reliable information and true understanding of society, markets and people. our solutions use data from surveys, polls, social media or qualitative, and provide actionable insights into the experience and opinions of citizens, consumers, patients, customers, employees.

2.18B

Estimated Revenue

2.32M

Website Visitors

1.5/5

Trustpilot Score

What do we know about Ipsos?

Estimated Revenue (2020)

$2.18B

Total Employees

14000

Founded

1975

Industry

Market Research

Location

Paris, France

About

Ipsos: Global leader in market research, Ipsos delivers reliable information and true understanding of Society, Markets and People. Our solutions use data from surveys, polls, social media or qualitative, and provide actionable insights into the experience and opinions of citizens, consumers, patients, customers, employees.

Social Links

Alexa Ranking: 55461

What is Ipsos's Revenue?

Ipsos's estimated revenue for 2024 is $2.18B.

What does Ipsos do?

In our world of rapid change, the need for reliable information to make confident decisions has never been greater. At Ipsos we believe our clients need more than a data supplier, they need a partner who can produce accurate and relevant information and turn it into actionable truth. This is why our passionately curious experts not only provide the most precise measurement, but shape it to provide True Understanding of Society, Markets and People. To do this we use the best of science, technology and know-how and apply the principles of security, simplicity, speed and substance to everything we do. So that our clients can act faster, smarter and bolder. Ultimately, success comes down to a simple truth: YOU ACT BETTER WHEN YOU ARE SURE First listed on the Paris Stock Exchange: July 1, 1999 Total revenues in 2019: 2,003.3 million euros Presence in 90 markets Full-time employees: 18,000+ Clients around the world: 5,000+ 43 million interviews conducted per year, of which 23 million online Find out more about Ipsos at www.ipsos.com Follow us on Twitter: @Ipsos

What are the monthly traffic metrics for Ipsos?

6/mo Traffic Growth

-25.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

2M

Time on Site

2.2Mins

Bounce Rate

53%

How fast is Ipsos growing?

Ipsos has grown by -31.6% in the last 6 months according to SimilarWeb.

How do people interact with Ipsos?

Last month, Ipsos received 2M visitors who spent an average of 2.2 minutes on the website and visited 4.0 different pages per session. Overall, 53% of people bounce on the first visit.

How do people find Ipsos?

762.2k people (33%) visit Ipsos directly. 957.1k (41%) people search for them in Google. Whereas, 57.9k (2%) discover Ipsos through Facebook, Reddit, and YouTube. 30.1k (1%) visitors come from Ipsos's email newsletters. Finally, 2k (0.1%) people come from affiliates and or paid referrals.

Who uses Ipsos?

Ipsos's top market is the United Kingdom and they receive 341.6k (14.7%) people.
Then the 2nd is United States with 267.8k (11.5%).
The 3rd is is Netherlands with 228.8k (9.8%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Ipsos's customers say about them?

Review Score

1.5/5

Total Reviews

153

Info

Ipsos
5 Star
0.0%
4 Star
0.0%
3 Star
5.3%
2 Star
5.3%
1 Star
89.5%
Read reviews that mention
Kate Pattle

Not worth signing up to.. so badly run.

Reviewed on 2021-05-21T09:15:09

Don't consider working as a secret shopper for Ipsos if you want to be communicated with and respected for your time and efforts.Whoever is responsible for running Ipsos ought to invite a secret shopper to look at Ipsos itself. The girl I spoke to to complain was receptive and understanding and said she will pass on my views but she isn't responsible for it's flaws and probably has no clout. Ipsos must lose committed hard-working shoppers who won't tolerate such poor treatment but perhaps those thick-skinned enough not to give a damn or sadly desperate for a little money and a meal keep going. Really badly managed. Shame as it could be simply fixed if they cared enough to fix it and had more respect for the shoppers.
read more
evie rose

worst website i was promised a £15…

Reviewed on 2021-05-15T16:46:15

worst website i was promised a £15 amazon voucher didnt receive it all the deadline was 20 april toreturn the diary for national payments study and the voucher to arrive on the 27th april such a scam promising things when you know its total bs , false information,
read more
Patricia Firmin

Called at a SHELTERED housing complex

Reviewed on 2021-04-22T15:07:21

Called at a SHELTERED housing complex, knocked on door ( don't know how they got in)persistent and demanded to know why I didn't want to do a survey. They SHOULD make arrangements with the warden.
read more
Radu2014

Who the heck are these people bothering…

Reviewed on 2021-04-20T15:42:20

Who the heck are these people bothering with "your phone number had been selected for the national lottery"?Please give me a break!
read more
Debbie G

Scam site son had his account closed…

Reviewed on 2021-04-15T22:39:23

Scam site son had his account closed with £130 on it. No warning or reason just don't think they wantedto pay out
read more
Fantabulous Finds

Disappointing waste of time

Reviewed on 2021-03-27T00:49:12

I signed up for a revealed shop- a six hour shop that sounded fun and involved asking people questions while they were charging their cars.But the scheduler never mentioned that I might have to spend the entire six hours outside in the parking lot without any shade in the sweltering Florida heat. Turns out that car charging stations do not have overhead canopy to provide shade as gas stations do. She made it sound like a fun and easy shop because she needed to assign it to someone. I wasted my time driving to the location and the manager confirmed that there was no way to do this shop from the air conditioned store interior. I left immediately, emailed the scheduler, and she indicated that she was issuing me a citation! Really, she was upset with me but I would have had heat exhaustion if I had stayed. The client did a poor job of setting up this shop, and apparently it did not occur to anyone that Florida heat is dangerous. I don't care about a client that obviously does not care for my safety.
read more
Dany Dany

Never pay out

Reviewed on 2021-03-19T13:42:45

Never pay out
Graham Cooper

HARASSMENT

Reviewed on 2021-03-17T18:37:40

I am constantly being asked to take part in a swab test survey but do not wish to do so.I have received letters & texts. I have told them that I do not want to participate & asked them to leave me alone. They have apologised for their contributions attention but continue to harass me. I am taking legal advice to stop them.
read more

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