Review (July 2025)

Bij ing regelt u zonder gedoe al uw dagelijkse bankzaken. met oog voor later. altijd.

2.17B

Estimated Revenue

23.45M

Website Visitors

1.5/5

Trustpilot Score

What do we know about ING Nederland?

Estimated Revenue (2020)

$2.17B

Total Employees

15000

Industry

Banking

Location

Amsterdam, Netherlands

About

ING Nederland: Bij ING regelt u zonder gedoe al uw dagelijkse bankzaken. Met oog voor later. Altijd.

Social Links

Alexa Ranking: 22956

What is ING Nederland's Revenue?

ING Nederland's estimated revenue for 2024 is $2.17B.

What does ING Nederland do?

ING With 9 million account holders, ING is one of the largest and most prominent financial service providers in the Netherlands. We are part of ING Group, a global financial institution. ING Group has clients in more than 40 countries in Europe, North America, Latin America, Asia and Australia. Ambition and agile way of working Our ambition is to help build a financially healthy and sustainable society for the Netherlands, for its residents and for its institutions. We want to lead the way in this. Where we once had large departments and traditional hierarchies, we now work in independent, multidisciplinary squads of about 9 colleagues. These squads (start-ups) work agile and are end-to-end responsible for all our new products and services. From design to delivery. Purpose ING's purpose is empowering people to stay a step ahead in life and in business. This purpose guides us in everything we do. ‘do your thing' is our new brand direction and our first global tagline. It articulates our purpose and our promise to make banking frictionless.

What are the monthly traffic metrics for Ing?

6/mo Traffic Growth

-3.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

23M

Time on Site

3.5Mins

Bounce Rate

39%

How fast is Ing growing?

Ing has grown by -1.1% in the last 6 months according to SimilarWeb.

How do people interact with Ing?

Last month, Ing received 23M visitors who spent an average of 3.5 minutes on the website and visited 3.0 different pages per session. Overall, 39% of people bounce on the first visit.

How do people find Ing?

13.1M people (56%) visit Ing directly. 4.7M (20%) people search for them in Google. Whereas, 224.5k (1%) discover Ing through Facebook, Reddit, and YouTube. 283.1k (1%) visitors come from Ing's email newsletters. Finally, 15.7k (0.1%) people come from affiliates and or paid referrals.

Who uses Ing?

Ing's top market is the Netherlands and they receive 22.8M (97.1%) people.
Then the 2nd is Belgium with 113k (0.5%).
The 3rd is is United States with 74.6k (0.3%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Ing's customers say about them?

Review Score

1.5/5

Total Reviews

739

Info

ING
5 Star
10.0%
4 Star
5.0%
3 Star
0.0%
2 Star
0.0%
1 Star
85.0%
Read reviews that mention
Bullet K

Works perfect for me

Reviewed on 2021-05-18T12:46:39

Works perfect for me, good customer service and the online app does everything within seconds.
Maria

The lowest class of people!

Reviewed on 2021-05-11T09:51:08

This bank is a disaster. I don't know who manages operations and personnel, but they clearly need to go back to school. Customer service people are the worst,they shout on the phone have an attitude and have no clue about anything. When you call depending on whom you're talking to you get contradictory information every time, then they don't share their names so no accountability at all, you could complain to the Bank but the first thing they will say we will investigate but how can they investigate if they lack the most basic information about who are the person. The whole Bank is a mess is really part of their company culture, its obvious when you see those comments here I am in Germany and there are comments from people from all over the world. They don't take customers seriously, with this type of behaviour and all the excellent growing fintech in the market, they won't survive longer.
read more
Chris Macdonald

Super helpful opening business accounts…

Reviewed on 2021-05-04T09:27:24

Super helpful opening business accounts and made appointment much quicker than ABN (2.5 month wait foran appointment!)
read more
Deb W

Nightmare booking experience

Reviewed on 2021-04-14T05:36:24

Myself and my best friend received a voucher for an overnight spa stay at the Crowne Plaza in Marlow,trying to book has been an absolute nightmare, first they insisted on speaking to the person who bought the voucher, why this was a gift? Then they keep saying the buy a gift voucher doesn't work, then they said we can't have our 25 min treatment until the Sunday when the Saturday is the main full day. When my friend called them they told her something totally different. They've now managed to get a treatment in on the Saturday but I'm still not sure if that's for one or both of us as the communication is terrible. What should be something amazing me and my best friend are looking forward to has been a total nightmare.
read more
Andy Hooper

1 star is too many...

Reviewed on 2021-04-13T07:51:18

1 star is too many... We are attempting to set up a business account and so far it’s taken 5 months when we were told 2-3 weeks. Horrendous,never use.
read more
Edna Anna-Greta Nilsson

Is better not one star but two devil…

Reviewed on 2021-04-08T20:12:10

Is better not one star but two devil horns. I report to them for some thousand euro who stole from mybank account to one who was their client and they did nothing but let the scammers free to take the money. * my report was initiated 30 minutes after transaction so they hat 2 days to stop it at least
read more
Guest House

One star is too much

Reviewed on 2021-03-25T15:29:02

One star is too much! For the entire month of March and today is 25th I have tried using my card,and its blocked. I am told I used the wrong code 3 times. Have no idea how that happened, except by someone else trying it on. So each time I have gone online and changed my pin as recommended by their website. When I get to the shops, my card is refused EVERY SINGLE TIME. So I contacted the french office and said there is something wrong with my card, and I am ignored. Today I had my card refused for the last of about 15 times this month. I am changing banks. EXPATS especially, don't touch this bank, there is no English facility on their bank sites. I have not been able to access the money in my account now for 25 days and I feel like reporting them to the police as Ing appear to think they can keep my money.
read more
Rita Margarita

Pretend bank with " get off me "…

Reviewed on 2021-03-20T16:19:36

Pretend bank with " get off me " attitude service. People run away from this bank

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