Review (August 2025)

Guerlain : perfumes femeninos y masculinos, tratamiento, maquillaje, productos de belleza - guerlain

600M

Estimated Revenue

1.31M

Website Visitors

3.5/5

Trustpilot Score

What do we know about Guerlain?

Estimated Revenue (2020)

$600M

Total Employees

2100

Founded

1828

Industry

Cosmetics

Location

Paris, France

About

Guerlain: Since 1828, GUERLAIN has been driven by the Culture of Beauty. As a perfume designer, each and every essence leads to a form of inspiration and audacity that GUERLAIN alone can enhance.

Social Links

Alexa Ranking: 190636

What is Guerlain's Revenue?

Guerlain's estimated revenue for 2024 is $600M.

What does Guerlain do?

Welcome to a world of exploration! For 190 years Guerlain has explored, innovated and perfected in Fragrances, Skincare and Makeup. Our teams are inspired by creativity, bold initiative and a culture of "why not?". We are Explorers by Nature who preserve, develop and transmit our unique heritage. We boast a rich diversity of talented and committed people who show that luxury and sustainable development are perfectly compatible. We do this "In the Name of Beauty"…of our customers, our products and our planet. Explorers by Nature. Our new employer brand signature and the value proposition we make to our talents – current and future – elegantly encapsulates who we are. We are a Maison that has been exploring since its founding. A Maison that explores to imagine, invent and create, that explores to find the most beautiful ingredients in the world, and explores to craft exquisite products and spark dreams. Guerlain is a Maison with a crystal clear raison d'être: everything we do, we do "In the Name of the Beauty" of our customers, our products and our planet. Our teams are motivated by a responsibility to preserve, develop and transmit to future generations the incomparable heritage that has been passed on to us by previous generations. This unique heritage has been shaped over 190 years of history spanning five generations of perfumers and 1,100 fragrances composed since 1828. Guerlain creations are legendary in the worlds of fragrances, skincare and makeup, all signed by a distinctive culture of Beauty, an unwavering attachment to "Made in France" and total respect for the craft of artists and artisans alike. Our teams are characterized by rich diversity and differences, united by a shared commitment to bold initiative, innovation and a culture of "why not?". Our people explore their own individual journeys and paths. Each day they embody and advance Guerlain's commitment to a more beautiful and sustainable world. They are all determined to play a role

What are the monthly traffic metrics for Guerlain?

6/mo Traffic Growth

29.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

1M

Time on Site

2.0Mins

Bounce Rate

52%

How fast is Guerlain growing?

Guerlain has grown by -38.7% in the last 6 months according to SimilarWeb.

How do people interact with Guerlain?

Last month, Guerlain received 1M visitors who spent an average of 2.0 minutes on the website and visited 5.0 different pages per session. Overall, 52% of people bounce on the first visit.

How do people find Guerlain?

254.7k people (19%) visit Guerlain directly. 834.3k (64%) people search for them in Google. Whereas, 68.5k (5%) discover Guerlain through Facebook, Reddit, and YouTube. 39.3k (3%) visitors come from Guerlain's email newsletters. Finally, 46.6k (3.6%) people come from affiliates and or paid referrals.

Who uses Guerlain?

Guerlain's top market is the France and they receive 413.3k (31.6%) people.
Then the 2nd is United States with 215.5k (16.5%).
The 3rd is is Japan with 106.4k (8.1%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Guerlain's ads on Google?

Google Ads

Shop Guerlain® Official Site - Guerlain® Award-Winning Beauty

https://www.guerlain.com/us/en-us

Learn More About How Guerlain® Has Explored, Innovated, And Perfected Beauty Since 1828. Experience The Art Of Beauty Perfected Over Two Centuries. Shop The Official Site Today. Luxe Holiday Gift Sets. Shop Best Sellers. Online Exclusives. Gifts For Every Wish.

Keyword: guerlain cosmetics

Discover Guerlain® Makeup - Guerlain® Official Site

https://www.guerlain.com/us/en-us/makeup/

Over a Decade of Commitment to Sustainability. Shop Guerlain® Award-Winning Makeup Today! Learn More About How Guerlain® Has Explored, Innovated, And Perfected Beauty Since 1828. Enjoy Complimentary Gifts. Exclusive Collections. Exclusive Creations.

Shop Guerlain® Fragrance Today - Guerlain® Official Site

https://www.guerlain.com/us/en-us/fragrance/

Browse Iconic Fragrance Collections By Guerlain® And Receive Free Samples On All Orders. Award-Winning Formulas That Have Stood The Test Of Time. Shop The Official Site Today. Gift Sets Available. Enjoy Complimentary Gifts. Free Shipping And Returns.

Guerlain® Award-Winning Beauty - Your No. 1 Beauty Destination

https://www.guerlain.com/us/en-us

Over a Decade of Commitment to Sustainability. Shop Guerlain® Award-Winning Beauty Today! Learn More About How Guerlain® Has Explored, Innovated, And Perfected Beauty Since 1828. Exclusive Gifts. Online Exclusives. Exclusive Collections. Shop Best Sellers.

Perfume, women's fragrance Guerlain

https://www.guerlain.com/us/en-us/fragrance/woman/

Discover Guerlain’s Aqua Allegoria & Collection of Fresh Fragrances. Enchanting. Sophisticated. Timeless. Shop Guerlain® Fragrances Today! Enjoy Complimentary Gifts. Award-Winning Formulas. Exclusive Collections. Types: Shalimar, Mon Guerlain, Jicky.

What do Guerlain's customers say about them?

Review Score

3.5/5

Total Reviews

26

Info

Guerlain
5 Star
52.6%
4 Star
0.0%
3 Star
0.0%
2 Star
5.3%
1 Star
42.1%
Read reviews that mention
Amelia

Actually

Reviewed on 2021-04-12T11:32:27

Actually, I do like this brand when it goes about perfumes. But the serum which I wanted to buy is tooexpensive fo rme.
read more
Milena Robinson

They shipped my order to the wrong…

Reviewed on 2021-03-24T21:21:14

They shipped my order to the wrong address and customer service didn’t care at all if I receive my order.The status of the carrier never updated and the wanted me to sign that I never received the item. Days later I received it, it was shipped to a different person who used my product. Customer service didn’t want to exchange the product because it was “used” even though it wasn’t me. Had PayPal help me, because they couldn’t see their fault at ALL.
read more
customer

Personalised Mon Guerlain for birthday…

Reviewed on 2021-03-11T22:08:52

Personalised Mon Guerlain for birthday present I have to say I was so excited to find the perfect gift for my mother's birthday.It was the worst decision and customer service ever. Almost a month later and after contacting customer service(who were useless) I have not received it.So I had to find another present at last minute and still patiently wait for this one to show up and then I find that they have given me a refund with no explanation! I mean I told my mum I had a special second gif now what ? for such a reputable company this is the worst service, 1 star is being nice and I was so patient, for what ? not even an apology email ?
read more
Ingrid

The perfums guerlain mon guerlain is…

Reviewed on 2021-02-17T11:33:44

The perfums guerlain mon guerlain is perfect. Its scent is so charming and long-lasting.It adds tenderness to me
read more
Boyana Danielov

My favorite decorative cosmetics brand…

Reviewed on 2021-01-08T14:51:53

My favorite decorative cosmetics brand ever!!! Very high recommendation on products of beauty as wellas the creams for face and eyes
read more
Ana Forster

Abeille Royale mask and the eye cream…

Reviewed on 2021-01-04T13:49:34

Abeille Royale mask and the eye cream are my happy mood booster and energized feeling.Truly great French products from one and only brand !
read more
Retpally

Ordered over 400 dollars of gifts, some missing/not as advertised

Reviewed on 2020-12-16T13:30:14

Ordered over 400 dollars of perfume, cosmetics, and rhinestone lipstick case for my wife for Christmas 2020.Package arrived with lipstick (30 dollars) not included and rhinestone case missing stones and seemingly broken (wouldn't stay closed). Called customer service and they treated me like a criminal, saying i had to prove the items were missing and broken. Then they wanted to talk to the shipping company. i sent a photo of the case w rhinestones missing (which is different than that is advertised on their site none are missing there) but cannot take a photo of an item not sent! i asked for the lipstick to be sent and a replacement for the rhinestone case. no reply or resolution from them for many days still. i have asked for a shipping label to return all the items for a refund, no reply. really poor customer service. i will have to dispute the charges on my cc because they are non responsive. they lost a 400 plus order and a customer forever over a 30 dollar lipstick they didnt bother to send or fix! beware when ordering directly from Guerlain US.
read more
Kat

The worse FRANCE COMPANY ever

Reviewed on 2020-10-27T19:19:37

The worse FRANCE COMPANY ever! I purchased a Guerlain toner and they sent me the wrong product.Guerlain wont’ send me the toner if they don’t receive first the wrong item so I decided to get a refund instead but they won’t sent me a pre-paid label to return their product. These actions tells me I’m dealing with an VERY UNPROFESSIONAL COMPANY and I’m not use to this kind of treatment. DO NOT TRUST THIS COMPANY!
read more

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