Review (August 2025)
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6.34B
Estimated Revenue
817.03k
Website Visitors
2.7/5
Trustpilot Score
What do we know about Goodwill Industries International?
Estimated Revenue (2020)
$6.34B
Total Funding
$4.5M
Total Employees
9500
Founded
1902
Industry
Nonprofit Organization Management
Last Funding Date
Other Jul 2019
Location
Derwood, United States
About
Goodwill Industries International: We help people earn a living, improve their lives, and strengthen their families and their communities.
What is Goodwill Industries International's Revenue?
Goodwill Industries International's estimated revenue for 2024 is $6.34B.
What does Goodwill Industries International do?
Goodwill Industries is all about people working. We are North America's leading nonprofit provider of education, training, and career services for people with disadvantages, such as welfare dependency, homelessness, and lack of education or work experience, as well as those with physical, mental and emotional disabilities. In 2017, local Goodwills collectively provided employment and training services to more than 38 million individuals. We believe that work has the power to transform lives by building self-confidence, independence, creativity, trust and friendships. Everyone deserves a chance to have these. Goodwill provides that chance. Considering working at Goodwill? Goodwill is nonprofit brand that is respected and highly relevant in today's economy. Forbes recently named Goodwill one of the "Top 25 Most Inspiring Companies."
What are the monthly traffic metrics for Goodwill?
6/mo Traffic Growth
-9.40%
All Time Traffic Growth
Create Free Account
Monthly Hits
817k
Time on Site
1.3Mins
Pages per Visit
2.0
Bounce Rate
55%
How fast is Goodwill growing?
Goodwill has grown by -6.0% in the last 6 months according to SimilarWeb.
How do people interact with Goodwill?
Last month, Goodwill received 817k visitors who spent an average of 1.3 minutes on the website and visited 2.0 different pages per session. Overall, 55% of people bounce on the first visit.
How do people find Goodwill?
271.9k people (33%) visit Goodwill directly. 517k (63%) people search for them in Google. Whereas, 3.9k (0%) discover Goodwill through Facebook, Reddit, and YouTube. 1.4k (0%) visitors come from Goodwill's email newsletters. Finally, 604.4 (0.1%) people come from affiliates and or paid referrals.
Who uses Goodwill?
Goodwill's top market is the United States and they receive 766.3k (93.8%) people.Then the 2nd is Canada with 10k (1.2%).The 3rd is is United Kingdom with 3.5k (0.4%).
Traffic Growth (last 6 months)
What are Goodwill's ads on Google?
Google Ads
Find a Good Job - goodwill.org
http://www.goodwill.org/find-jobs-and-services/find-a-job/
Goodwill offers programs and services that get you a good job.
Find your local Goodwill. | Goodwill Donation Centers
https://www.goodwill.org/
Donating to Goodwill creates jobopportunities in your community. Locate your local Goodwill.Do Good. Donate to Goodwill. Locate your Goodwill. Do Good. Services: Mission, Donate, Shop, Jobs and Career.
Find a Good Job - goodwill.org
http://www.goodwill.org/find-jobs-and-services/find-a-job/
Goodwill offers programs and services that get you a good job. Find Jobs · Subscribe To Newsletter
Donate, Shop, Job Support | Goodwill Helps People Succeed
http://www.goodwill.org/
Shop at our stores, donate your stuff & change lives right in your community. Donate Stuff. Create Jobs. Activities: Donate, Volunteer.
Goodwill | Search For Jobs Near You | goodwill.org
http://www.goodwill.org/jobs-training/find-a-job/
Visit Your Local Goodwill For Job Search And Training Programs. Locate your Goodwill. Donate to Goodwill. Do Good. Services: Mission, Donate, Shop, Jobs and Career.
What do Goodwill's customers say about them?
Review Score
2.7/5
Total Reviews
21
Info
Goodwill Industries International5 Star
25.0%
4 Star
10.0%
3 Star
10.0%
2 Star
10.0%
1 Star
45.0%
Read reviews that mention
Lydia Diego
I live in Louisville ky and I visit the…
Reviewed on 2021-05-07T04:42:45
I live in Louisville ky and I visit the Bardstown road Goodwill and I just wanted to say that I LOVELOVE this store they have great products at GREAT prices and the employees who work there are great a young lady named Shay is always so nice and the manager Heidi goes out of her way to help me each and every time all the people who work here are extremely friendly and really helpful i just wanted to say THANK you to each and everyone who work at this location
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Walter
They used to have fair prices but…
Reviewed on 2021-04-06T06:49:59
They used to have fair prices but lately I feel they’ve been charging too much so you do not get suchgreat deals
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Jo Marz
You used to find good stuff but now…
Reviewed on 2021-04-04T11:38:41
You used to find good stuff but now they just put mostly crap for sale and keep the good stuff to sell them online and to top it off they auction items,I mean like WTH? and their prices are getting ridiculous...
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Michael Timmins
WOW stupid shipping prices!
Reviewed on 2021-03-14T11:48:20
OMG, whatever you do, and I mean this just get what you want off eBay or Amazon because your shipping will always be off the charts when dealing with these guys.I would almost bet they are getting kickbacks from FED X like I bet they split it because it's DOUBLE the USPS. As someone who buys and sells from auctions for extra money, and someone that spent 2k on goodwill last month. IM DONE. I cant make a dime with their stupid high shipping prices. Trust me look around before you buy from them, even their "buy now" is retail priced and the used items have so much shipping added the last 3 things I bought the shipping was more than the item that says it all Any bid I have out there will not be honored at this point since they rip ya off at check out they can well you know.........
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Donna Eisner
Prices are way too high
Reviewed on 2021-03-01T15:32:29
Prices are way too high. Goodwill seems to have forgotten that the items they sell are used and that they have been donated.The prices are too high across the board. Then there is no consistency to the pricing. You find two items exactly the same right next to each other on the shelf with vastly different prices.
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Susan Davis
Goodwill Omaha - NO SOCIAL DISTANCING
Reviewed on 2020-12-15T14:55:19
Goodwill Omaha - Warehouse
In Store Visit on Monday, December 14, 2020
Goodwill Warehouse, 4115 S 72nd St,Omaha, NE 68127
I had a horrid experience at Goodwill while shopping in-store on Monday, December 14, 2020 between the hours of 11am and Noon.
While shopping, they announced the closing of an aisle and I thought they were talking about the other side of the store. A young childish female Goodwill Employee: with long black hair, skinny, brown skin (Latina?) and glasses came over to me and began mumbling and stepping closer to me. I asked her to step back and social distance. She stepped closer saying it’s fine. She tried to drag my cart away from me and I asked her to move away. She told me to get out of the lane with large bins moving thru. She was standing at the far end of my cart leaning into it. I responded, “let go of my cart so I can move and attempt a lil social distancing.” She said, “this is 6 feet - it’s fine”. Since when are carts 6 feet long? Note: Annuciate – we are all wearing mask – you know if you mumble, put two and two together and don’t create problems.
(In my opinion 6 feet is the absolute minimum and definitely not far enough, but then catching Covid would kill my family members, so I take special precautions. But you never know -- perhaps I’m clueless and this child is studying to be an infectious disease doctor...I’m guessing that’s doubtful).
After tugging the cart away from her I moved out of the aisle.
I then shopped for a couple more minutes and realized I just didn’t want to be in this store.
I went to check out lane where a different employee was behind the register. The girl-child Goodwill Employee accosted me again! Ghetto much? She came over to the register and stood on the scale to check out, claiming once again “she’s far enough away” and “your rude ”. I asked her to please step back (again) and she told me I could leave without my purchases because she felt I was being rude asking her to social distance. She began arguing with me - this child that had no business being in my interaction with the cashier. She then called the manager stating her manager would be backing her up. I told her I would be the one speaking to her manager about her behavior. I repeated the story to the manager who didn’t even bother to talk to the employee, suggesting to me this behavior is not out of the ordinary.
The fact that an employee baited me attempting to pick a fight in what can only be called an immature act of having to “be right” is absolutely uncalled for. She had already irritated me with her immaturity, mumbling and bitchiness. She then called me rude for sticking up for myself and my desire for social distancing. Why in the hell do I need to justify the need for social distancing?!?! Its December of 2020!!! This is who is representing YOU Goodwill. And as long as she is on your payroll - this is who your are legally liable for.
You can tell younger people who don’t take social distancing seriously and the little they do at work doesn’t compare to the general lack of social distancing they do In their personal time. She is definitely one of these. She tried to impose her lack of social conscious on me and I refused to let her do it. I certainly don’t appreciate having to defend it to a child representing your company.
Additionally - if you feel someone is being rude to you, could they be mirroring your behavior? I’m guessing this a person who finds people being rude to her, out of the blue, on a regular basis. I didn’t ask this girl to come mumble at me - but she had no problem coping an attitude. I was forced to deal with someone else’s moronic selfish child. A child announcing people are being rude to them which must make them right. I was being straightforward, direct, I asked “Please” several times and got someone else’s teenage nightmare in response. This child has no business representing any employer, at any level, at all.
There are plenty of people looking for work nowadays - I can’t believe this untrained rude child is getting the job someone with some customer service experience should obviously have.
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Sweetmocha
I bought a coffee pot in Stuart…
Reviewed on 2020-12-06T18:20:46
I bought a coffee pot in Stuart goodwill old winn dixie plaza for 14 dollars and was told by the cashier that I had 48 hours to return it for any issues.The next day I open the pot to clean it and realized parts were missing. I tried to return the coffee pot and was told that I had 24 hours and that I can't return it. These are 10 dollars brand new at Walmart. Good will items are donated then they over price their items. Then they claim they're doing a service to community hiring disabled people but the government gives tax cuts for businesses to hire the disabled. Doing business life this it won't be long before they'll have no business.
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You Tuber
Goodwill goodwill goodwill...
Reviewed on 2020-10-26T06:48:08
Goodwill goodwill goodwill...
I’ve got mixed feelings about the goodwill industries!Online website and things up for auction and sale, are great. I just wish the actual locations were the same! Like here in good ol Washington state, more than half of their stores from Bellingham to Seattle are all over priced! I believe they’re forgetting what their sole purpose in life or what they were built to strive for, and that is in my opinion; the community, their workers, and their families! Not to gauge their communities and people that donate their goods to them by raising their prices so high that no one can even afford a used pair of shoes! Ya know? Tis why I rated them 4 stars!
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