Review (August 2025)
We're creating the new beauty essentials: easy-to-use skincare and makeup that form the backbone to your routine. shop exclusively at glossier.com.
100M
Estimated Revenue
4.36M
Website Visitors
4.5/5
Trustpilot Score
What do we know about Glossier, Inc.?
Estimated Revenue (2020)
$100M
Total Funding
$186.4M
Total Employees
410
Founded
2014
Industry
Consumer Goods
Last Funding Date
Series D Mar 2019
Location
New York, United States
About
Glossier, Inc.: We're creating the new beauty essentials: easy-to-use skincare and makeup that form the backbone to your routine. Shop exclusively at Glossier.com.
What is Glossier, Inc.'s Revenue?
Glossier, Inc.'s estimated revenue for 2024 is $100M.
What does Glossier, Inc. do?
Glossier is on a mission to give voice through beauty. We do this by building products, growing our community, and making decisions in inclusive, customer-devoted, curious, courageous, and discerning ways. We believe in the power of the individual and see beauty as an incredible conduit for connection. Glossier is sold in the United States, Canada, the United Kingdom, Ireland, Sweden, Denmark, and France. Glossier, Inc. was founded in 2014 by Founder & CEO Emily Weiss, has over 200 employees across three countries, and is building the future beauty company. Join us.
What are the monthly traffic metrics for Glossier?
6/mo Traffic Growth
39.90%
All Time Traffic Growth
Create Free Account
Monthly Hits
4M
Time on Site
3.3Mins
Pages per Visit
3.0
Bounce Rate
51%
How fast is Glossier growing?
Glossier has grown by -0.2% in the last 6 months according to SimilarWeb.
How do people interact with Glossier?
Last month, Glossier received 4M visitors who spent an average of 3.3 minutes on the website and visited 3.0 different pages per session. Overall, 51% of people bounce on the first visit.
How do people find Glossier?
1.8M people (41%) visit Glossier directly. 2.1M (48%) people search for them in Google. Whereas, 178.6k (4%) discover Glossier through Facebook, Reddit, and YouTube. 55.8k (1%) visitors come from Glossier's email newsletters. Finally, 175.6k (4.0%) people come from affiliates and or paid referrals.
Who uses Glossier?
Glossier's top market is the United States and they receive 2.9M (67.6%) people.Then the 2nd is United Kingdom with 589.4k (13.5%).The 3rd is is Canada with 270.3k (6.2%).
Traffic Growth (last 6 months)
What do Glossier's customers say about them?
Review Score
4.5/5
Total Reviews
188
Info
Glossier5 Star
80.0%
4 Star
10.0%
3 Star
5.0%
2 Star
0.0%
1 Star
5.0%
Read reviews that mention
Lisa Romanova
Amazing products and customer service
Reviewed on 2021-05-11T22:17:12
Amazing products and customer service. Wasn't sure about one of the products I'd ordered and got a response and a refund within 30 minutes!Obviously, I'm ordering more. Encouraging to see a company managed by someone with a brain!
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Emma
1000% recommend
Reviewed on 2021-05-11T09:35:05
I first got the Moisturizing Moon Mask a year ago and let me tell you, it's amazing! I have very dry,sensitive, eczema skin so I'm always hesitant when trying new products. But the Moon Mask feels great on my skin, no burning sensation at all. And my skin is glowing and feels so hydrated afterwards. Since then I have purchased it again, that's how good it is!
I have also got four of the Balm Dotcom, the original (re-purchased it when I ran out cause it's a must have!), mango, mint and coconut. And I absolutely love them all. They feel so smooth and nice on the lips and moisturizes them so well. The original is a staple, I always have it in my bag. The mango and coconut smells SO amazing! And the mint has a nice cooling feeling. I totally recommend these products.
Plus if you use this link (paste it in the browser and remove the spaces) and you'll get 10% off your order ?
https://re .glossier.com /e212f429
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Lara
Can't stop buying their products!
Reviewed on 2021-05-07T12:53:41
I've ordered a fair few things now and every sample makes me want to buy the full product.Quick shipping (packaged in an unnecessary plastic pouch but it's cute and reusable). Started with three flavoured lip balms, which I wear almost constantly, now have some boy brow (it's magic) and a super fine brow pen, the elastic concealer (which doesn't settle into fine lines), and the You perfume, which doesn't smell like perfume: it's peppery with vague flowery undertones and somehow smells familiar and I am addicted. I'm about to order the cloud blush stuff and the oil dew thing off the back of the free samples. I almost want to ask them to stop sending me free samples because I can't resist buying them!
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Roksana
I love all cosmetics from Glossier
Reviewed on 2021-04-30T11:27:32
I love all cosmetics from Glossier. I use foundation, mascara, brow mascara, highlighter and blush!Don’t think twice buy everything ?? Also quick ship
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Millykat72
Excellent customer service well…
Reviewed on 2021-04-28T21:31:30
Excellent customer service well packaged.
The glossier stick is amazing. Have had Expensive mascara claiming length and curl.This is the best mascara ever the holy grail. It’s a dry formula and comes off really easy. It makes eyelashes curl and hands length and it last all day without smudging. Buy it !!!
Good speedy delivery by the company
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Miranda
Amazing customer service
Reviewed on 2021-04-26T18:30:55
Amazing customer service, great products and quick delivery. Very cute packaging! I will definitelycontinue to shop here.
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Jo
Love the branding and I’d say about…
Reviewed on 2021-04-24T07:48:15
Love the branding and I’d say about half the products I have tried are great.
Cloud paint and lash slick are permanent staples in my make up bag.Just wish they did more special offers ?
The only negative is when I’ve had deliveries theres unnecessary plastic included.
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LaTonya LilBit Thomas
I like the products but the delivery…
Reviewed on 2021-04-23T22:57:08
I like the products but the delivery service sucks I’m constantly fighting to get my packages from them dealing with fedex here in florida omg hire more ppl to work or something !!!I wish I stayed where the stores are located so I can just walk up there to purchase my items instead of mailing them
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