Review (August 2025)

A humanitarian relief charity that works in the us and internationally to improve the health and lives of people affected by disasters and poverty.

1.4B

Estimated Revenue

138.74k

Website Visitors

4/5

Trustpilot Score

What do we know about Direct Relief?

Estimated Revenue (2020)

$1.4B

Total Employees

150

Founded

1948

Industry

Civic Social Organization

Location

Santa Barbara, United States

About

Direct Relief: Mission: Help People Threatened by Disaster, Disease or Poverty — in the U.S. and Internationally — Without Regard to Politics, Religion, or Ability to Pay.

Social Links

Alexa Ranking: 246746

What is Direct Relief's Revenue?

Direct Relief's estimated revenue for 2024 is $1.4B.

What does Direct Relief do?

Direct Relief is a nonprofit, apolitical, nonsectarian organization that provides humanitarian assistance without regard to race, ethnicity, political or religious affiliation, gender, or ability to pay. A global operation, Direct Relief ranks among the country's most effective humanitarian assistance organizations. The only U.S. nonprofit to obtain Verified Accredited Wholesale Distributor (VAWD) certification by the National Association of Boards of Pharmacy, Direct Relief is among the largest medical suppliers to safety-net facilities throughout the U.S. and the world. A winner of the CECP Director's Award, the Peter F. Drucker Award for Nonprofit Innovation and the 2013 ESRI President's Award for GIS Mapping, Direct Relief maintains a four-star rating from Charity Navigator, a 100% fundraising efficiency rating from Forbes magazine, and ranks among Fast Company's 10 most innovative nonprofits. For a full list of job openings, visit https://workforcenow.adp.com/mascsr/default/mdf/recruitment/recruitment.html?cid=fa8d72e8-056e-498b-a0de-1d087018dd32

What are the monthly traffic metrics for Directrelief?

6/mo Traffic Growth

-27.80%

All Time Traffic Growth

Create Free Account

Monthly Hits

139k

Time on Site

0.7Mins

Bounce Rate

77%

How fast is Directrelief growing?

Directrelief has grown by -4.3% in the last 6 months according to SimilarWeb.

How do people interact with Directrelief?

Last month, Directrelief received 139k visitors who spent an average of 0.7 minutes on the website and visited 2.0 different pages per session. Overall, 77% of people bounce on the first visit.

How do people find Directrelief?

24.6k people (18%) visit Directrelief directly. 91.8k (66%) people search for them in Google. Whereas, 3.8k (3%) discover Directrelief through Facebook, Reddit, and YouTube. 872.9 (1%) visitors come from Directrelief's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Directrelief?

Directrelief's top market is the United States and they receive 88.5k (63.8%) people.
Then the 2nd is Canada with 5k (3.6%).
The 3rd is is India with 3.7k (2.7%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Directrelief's ads on Google?

Google Ads

DirectRelief.org - Nonprofit | Nonpartisan

https://www.directrelief.org/

Responding to Disasters in The U.S. and Around the World. Learn more at directrelief.org. Direct Relief: Helping Survivors of Disaster and Poverty - in the U.S. and Globally. Nonprofit. Non-governmental. Nonpartisan. Effective. Efficient. Transparent.

Top 10 List - Charity Watchdog - 2021 Ratings

https://www.directrelief.org/about/charity-rating/

A List of the World’s Most Innovative Nonprofits. Top Charities Changing the World. Scored for Financial Performance, Transparency, and Accountability. Not-for-profit. 100% Transparency. 100% Efficiency Rating. Non-governmental.

Best Charities - 2018 Ratings | Top 10 List‎

https://www.directrelief.org/2017/01/ten-of-the-best-charities-direct-relief-tops-charity-navigators-list/

No. 1. Direct Relief - Financial Performance, Transparency, and Accountability. Charity Navigator Rating. 100% Efficiency Rating. Non-governmental. 100% Transparency Rating. Not-for-profit. Types: Emergency Medical Aid, Disaster Response, Community Health

Charity Ratings - 2017 Ratings - Charity Navigator: Top 10 List‎

https://www.directrelief.org/2017/01/ten-of-the-best-charities-direct-relief-tops-charity-navigators-list/

No. 1. Direct Relief - Financial Performance, Transparency, and Accountability.

Charity Rating | Efficiency & Effectiveness | Direct Relief

https://www.directrelief.org/about/charity-rating/

Direct Relief's Mission: Improve Conditions for Survivors of Poverty or Disaster. Without Regard to Politics, Religion or Ability to Pay. Nonpartisan. 100% Efficiency Rating. Mobilizing Medicines. Trusted. Nonsectarian. Non-governmental.

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