Review (August 2025)

Complete guide to cruises, cruise lines and exclusive cruise deals. over 150,000+ cruise reviews, ship ratings and the largest cruise forum.

13.73M

Estimated Revenue

3.79M

Website Visitors

4/5

Trustpilot Score

What do we know about The Independent Traveler, Inc.?

Estimated Revenue (2020)

$13.73M

Total Employees

12

Founded

2012

Industry

Leisure Travel Tourism

Location

Brownfield, United States

About

The Independent Traveler, Inc.: Complete guide to cruises, cruise lines and exclusive cruise deals. Over 150,000+ cruise reviews, ship ratings and the largest cruise forum.

Social Links

Alexa Ranking: 26026

What is The Independent Traveler, Inc.'s Revenue?

The Independent Traveler, Inc.'s estimated revenue for 2024 is $13.73M.

What does The Independent Traveler, Inc. do?

The Independent Traveler, Inc., a publisher of online travel resources and travel forums, produces three popular travel sites: Cruise Critic, Family Vacation Critic and IndependentTraveler.com. The company's largest site, Cruise Critic (www.cruisecritic.com) is a comprehensive cruise resource featuring cruise reviews, deals, news and advice on all aspects of planning a cruise. Cruise Critic's popular online forum hosts the world's largest cruise community where travelers share their passion for cruising and connect with other cruisers. Family Vacation Critic (www.familyvacationcritic.com), is dedicated to helping parents to plan the best family vacations by providing reviews of family-friendly hotels, resorts, destinations and attractions. The site also features vacation ideas, family travel deals, advice for traveling with kids, and an online forum for family travelers. The Independent Traveler, launched in 1990 as the first travel forum on AOL, was created as a place for travelers from all over the world to share travel experiences and advice. Today the company's first site, IndependentTraveler.com, continues to provide inspiring travel ideas, practical travel advice, travel deals and trip reviews written by travelers.

What are the monthly traffic metrics for Cruisecritic?

6/mo Traffic Growth

-40.00%

All Time Traffic Growth

Create Free Account

Monthly Hits

4M

Time on Site

5.3Mins

Bounce Rate

44%

How fast is Cruisecritic growing?

Cruisecritic has grown by 28.8% in the last 6 months according to SimilarWeb.

How do people interact with Cruisecritic?

Last month, Cruisecritic received 4M visitors who spent an average of 5.3 minutes on the website and visited 4.0 different pages per session. Overall, 44% of people bounce on the first visit.

How do people find Cruisecritic?

1.8M people (48%) visit Cruisecritic directly. 1.7M (44%) people search for them in Google. Whereas, 141.6k (4%) discover Cruisecritic through Facebook, Reddit, and YouTube. 61.6k (2%) visitors come from Cruisecritic's email newsletters. Finally, 10.4k (0.3%) people come from affiliates and or paid referrals.

Who uses Cruisecritic?

Cruisecritic's top market is the United States and they receive 3.2M (84.7%) people.
Then the 2nd is Canada with 313.6k (8.3%).
The 3rd is is United Kingdom with 127.6k (3.4%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Cruisecritic's ads on Google?

Google Ads

Cruise Critic - Official Site | Research & Compare Cruises‎

https://www.cruisecritic.com/smart-deals/?source=86938&taparam=ECCGoogleUS_K515532914_A21065397849_NS&&supai=278425925256&supsn=g&supmbl=&suppos=1t1&supap1=&supap2=&supdev=t&suprnd=437935119052905965&gclid=EAIaIQobChMIwPu5t4qs3AIVAQAAAB0BAAAAEAAYACAAEgJVzfD_BwE

Cruise Critic is the #1 Site To Read Reviews, Research & Find Your Next Cruise! Cruise Critic Makes it Easy to Research, Compare Deals & Find Your Next Cruise in 1 Place! Over 350k Cruise Reviews. Hotel Deals near Port. The #1 Cruising Site. Compare Price

Cruise Critic Official Site - Find Your Next Cruise Today

https://www.cruisecritic.com/smart-deals/cruiseline-24~28~21~8~32~9/length-1-2~10-14~3-5~6-9/

Complete guide to cruises, cruise lines and exclusive cruise deals for your dream vacation. Read reviews, compare deals and find your next dream cruise with Cruise Critic right now. Compare Prices & Book. The #1 Cruising Site. Research & Compare.

2019 Last Minute Cruise Deals | Top 15 Cruises with Prices‎

https://www.cruisecritic.com/smart-deals/?source=86938&taparam=ECCGoogleUS_K220193837_A21065398329_NS

Cruise Critic Makes it Easy to Research & Compare Cruises. Find a Deal Now! Read Reviews...

2019 Last Minute Cruise Deals | Save Up to 70% Off Top Cruises‎

https://www.cruisecritic.com/smart-deals/?source=86938&taparam=ECCGoogleUS_K361128339_A21065398329_NS

Read Reviews, Compare Deals & Book Your Next Cruise - All in One Place! The #1 Site To Plan & Book Your Dream Cruise Vacation! Compare Prices & Book. Over 350k Cruise Reviews.

Last Minute Cruise Deals‎

https://www.cruisecritic.com/smart-deals/?taparam=ECCGoogleUS_K242937776_A18599919374_NS

Amazing Last-Minute Cruise Pricing. Save Some Cash to Spend in Port! Hotel Deals near Port · The #1 Cruising Site · Over 350k Cruise Reviews · Up to 70% Off Cruises

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