Review (August 2025)

This is cloak. this is our clothing brand. but more importantly, this is your clothing brand.

290k

Estimated Revenue

511.05k

Website Visitors

2.5/5

Trustpilot Score

What do we know about CLOAK?

Estimated Revenue (2020)

$290k

Total Employees

2

Founded

2018

Industry

Apparel Fashion

About

CLOAK: This is CLOAK. This is our clothing brand. But more importantly, this is your clothing brand.

Social Links

Alexa Ranking: 77603

What is CLOAK's Revenue?

CLOAK's estimated revenue for 2024 is $290k.

What does CLOAK do?

CLOAK is a lifestyle apparel brand created by Markiplier and Jacksepticeye, two of the world's top gaming and pop culture creators (48MM Youtube and approximately 80MM cross channel followers combined). We are a not-so-secret society of misfits hidden in plain sight. Under The Cloak, bound together by shared passions and values. Welcome all.

What are the monthly traffic metrics for Cloakbrand?

6/mo Traffic Growth

-44.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

511k

Time on Site

1.0Mins

Bounce Rate

61%

How fast is Cloakbrand growing?

Cloakbrand has grown by -29.7% in the last 6 months according to SimilarWeb.

How do people interact with Cloakbrand?

Last month, Cloakbrand received 511k visitors who spent an average of 1.0 minutes on the website and visited 2.0 different pages per session. Overall, 61% of people bounce on the first visit.

How do people find Cloakbrand?

201.2k people (39%) visit Cloakbrand directly. 144.7k (28%) people search for them in Google. Whereas, 160.7k (31%) discover Cloakbrand through Facebook, Reddit, and YouTube. 289.5 (0%) visitors come from Cloakbrand's email newsletters. Finally, 0 (0.0%) people come from affiliates and or paid referrals.

Who uses Cloakbrand?

Cloakbrand's top market is the United States and they receive 267k (52.2%) people.
Then the 2nd is Canada with 27.5k (5.4%).
The 3rd is is United Kingdom with 18.2k (3.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What do Cloakbrand's customers say about them?

Review Score

2.5/5

Total Reviews

20

Info

Cloak
5 Star
31.6%
4 Star
5.3%
3 Star
5.3%
2 Star
5.3%
1 Star
52.6%
Read reviews that mention
Elena M

Good quality items, sizing runs small

Reviewed on 2021-04-18T18:29:41

Pricy items, slow shipping (understandable since during pandemic) but great quality.I got the leggings and a long sleeve polo and I love the minimalistic design! Both items run small. I have always been size small for leggings and small/medium for tops. Leggings fit but are tighter than my average leggings and short (I’m 5 ft and they are the perfect length for me, so anyone even a few inches taller than me might find them calf length or something). I bought the polo in a small because it said it was oversized, but the only oversized part is the length. The rest of the top around the bust/arms feels like a true small. Overall great quality materials, but be careful with sizing! FYI I also reached out to customer support at one point because I was concerned at the amount of time it was taking for me to get my package, and customer service replied very quickly and was reassuring. I had a good experience with them.
read more
Olivia

Hit or miss brand

Reviewed on 2021-04-15T00:40:10

This is really a hit or miss brand. The leggings, while they feel good, slip to NO END.Do not wear for high or even mid intensity anything. Constantly hitching them up. If you want a hoodie or a blanket though, they're great. Sturdy and haven't shrunk in my experience. Did take a little bit to ship but did get here. Don't bother with the pants, order a size up in shirts usually
read more
Aiden Dustin Milligan

What is an XL?

Reviewed on 2021-04-09T22:43:50

Bought the Unbroken polo in an XL, the arms are long and baggy, but the torso is very small and tight.And of course no returns.
read more
Sean

I'm sorry but this is disappointing...

Reviewed on 2021-03-19T02:13:33

I hate saying this but I got one of there original design shirts and within a month or 2,the design was worn down and looked like the bottom of the C was picked at a lot. All of this damage and all I do is go to school and sit in a seat for hours. At this point you can't read the bottom Cloak letters anymore. It's sad and I hate to admit it but this isn't good. Mark and Sean, if you see this, please up the quality of your shirts bros, I love you guys. It really hurts me and makes me question about the integrity you guys uphold. Sorry for the bad review. Please, for everyone, fix the quality. ?
read more
Fernando B.

BUYERS BE AWARE

Reviewed on 2021-03-13T00:13:34

I made a purchase and still didnt receive any information or mail confirmation. My number order is #14758 and i am waiting for some news to know if i will get my order.I can change and update my review, so I am hoping for the best and for this to be a real store. I also sended an email to customer service. Please let know when i will get my jacket.
read more
Customer

I recently purchased a blanket and it…

Reviewed on 2021-03-11T06:45:47

I recently purchased a blanket and it is comfy. The blanket is huge! (was expecting something thatwouldn't cover me and was not disappointed) Ordered a Minecraft Dungeons shirt awhile back and it is comfy too. The price may be high, but so far no issues.
read more
Brian A

Heartbreaking

Reviewed on 2021-02-25T02:06:38

I purchased two hoodies from Cloak; one when they very first started, and another from their November drop.The physical difference is staggering. It’s very clear that within the last year, whether it’s due to the pandemic or otherwise, they’ve decided to drastically lower product quality while keeping prices high. My first hoodie is a large that to this day fits like a large, which was fine but a little small for me in terms of personal comfort, not their fault. This time I ordered a double XL, which stayed a double XL until the first wash cycle, where it shrunk longways into what must be medium length and widened out into what’s basically become a crop top for the Kingpin from Spiderverse. I have a lot of respect for Jack and Mark so to say I feel betrayed is an understatement, especially seeing as I reached out a few times before this with my issues and they’ve fallen on deaf ears.
read more
Julien Peron jewelscatchew

Massive scam

Reviewed on 2021-02-24T21:07:38

Massive scam. No items shipped. Absolute trash site.

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