Capetown: See Their Revenue, Competitors, Traffic, and Reviews (August 2025)

Review (August 2025)

The official guide on things to do, places to see, the best restaurants to eat at, and everything you need to know about staying in cape town.

25M

Estimated Revenue

135.44k

Website Visitors

4/5

Trustpilot Score

What do we know about Cape Town Tourism?

Estimated Revenue (2020)

$25M

Total Employees

130 Founded

2004

Industry

Leisure Travel Tourism

Location

Cape Town, South Africa

About

Cape Town Tourism: The official guide on things to do, places to see, the best restaurants to eat at, and everything you need to know about staying in Cape Town.

Social Links

Alexa Ranking: 220584

What is Cape Town Tourism's Revenue?

Cape Town Tourism's estimated revenue for 2024 is $25M.

What does Cape Town Tourism do?

Cape Town Tourism is the City of Cape Town's official Regional Tourism Organisation, responsible for marketing, visitor and industry services. Successful tourism doesn't just boost economies - it builds pride too. Cape Town Tourism believes in close encounters, people as the focus point of tourism, responsible living and immersion in the destinations and cultures we visit – this is what gives tourism in Cape Town its unique energy and appeal. We believe that tourism is built around involvement, participation, relationship and partnership, and that it is about actively taking hands with local communities, listening to their needs and working side by side to ensure that the environment and indigenous cultures are preserved, while allowing responsible travellers to experience the holiday of a lifetime. Cape Town Tourism prides itself in a culture of service excellence and we are committed to responsible and fair tourism and business practices. We therefore work with and encourage the involvement of previously disadvantaged individuals, organisations and companies in tourism in a number of ways. We also support the principles of Responsible Tourism and Fair Trade in Tourism South Africa, we are Proudly South African, we are passionate about Cape Town and we encourage our members to adopt these principles in the operations of their businesses as well. Cape Town Tourism is a source of relevant business information, a vehicle to provide representation to all tourism businesses, large or small, allowing access to promotion and tourism programmes, and importantly, a platform to put visitors in touch with the remarkable experiences offered by members of Cape Town Tourism. We're here to help, so please phone us on +27 (0)86 132 2223 or send an email to [email protected]. Let's talk.

What are the monthly traffic metrics for Capetown?

6/mo Traffic Growth

4.50%

All Time Traffic Growth

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Monthly Hits

135k

Time on Site

0.8Mins

Bounce Rate

86%

How fast is Capetown growing?

Capetown has grown by 8.9% in the last 6 months according to SimilarWeb.

How do people interact with Capetown?

Last month, Capetown received 135k visitors who spent an average of 0.8 minutes on the website and visited 1.0 different pages per session. Overall, 86% of people bounce on the first visit.

How do people find Capetown?

10.3k people (8%) visit Capetown directly. 121.3k (90%) people search for them in Google. Whereas, 2.3k (2%) discover Capetown through Facebook, Reddit, and YouTube. 0 (0%) visitors come from Capetown's email newsletters. Finally, 13.9 (0.0%) people come from affiliates and or paid referrals.

Who uses Capetown?

Capetown's top market is the South Africa and they receive 90.8k (67.1%) people.
Then the 2nd is United States with 8.5k (6.3%).
The 3rd is is United Kingdom with 6.7k (5.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

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