Review (April 2024)

The world’s top brands trust the appsflyer cloud to help them build great products, create exceptional experiences, and preserve customer privacy.

35M

Estimated Revenue

27.21M

Website Visitors

3.2/5

Trustpilot Score

What do we know about AppsFlyer?

Estimated Revenue (2020)

$35M

Total Funding

$293.99M

Total Employees

1200

Founded

2011

Industry

Marketing And Advertising

Last Funding Date

Venture (Round not Specified) Nov 2020

Location

San Francisco, United States

About

AppsFlyer: Accurate data, a customer-centric approach, and privacy by design make AppsFlyer the attribution platform of choice for the world’s leading brands.

Social Links

Alexa Ranking: 73466

What is AppsFlyer's Revenue?

AppsFlyer's estimated revenue for 2023 is $35M.

What does AppsFlyer do?

AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 6,000+ technology partners make better business decisions every day. To learn more, visit www.appsflyer.com.

What are the monthly traffic metrics for Appsflyer?

6/mo Traffic Growth

-1.50%

All Time Traffic Growth

Create Free Account

Monthly Hits

27M

Time on Site

0.8Mins

Bounce Rate

35%

How fast is Appsflyer growing?

Appsflyer has grown by 24.1% in the last 6 months according to SimilarWeb.

How do people interact with Appsflyer?

Last month, Appsflyer received 27M visitors who spent an average of 0.8 minutes on the website and visited 2.0 different pages per session. Overall, 35% of people bounce on the first visit.

How do people find Appsflyer?

17.6M people (65%) visit Appsflyer directly. 6.3M (23%) people search for them in Google. Whereas, 1.2M (4%) discover Appsflyer through Facebook, Reddit, and YouTube. 1.5M (5%) visitors come from Appsflyer's email newsletters. Finally, 107.5k (0.4%) people come from affiliates and or paid referrals.

Who uses Appsflyer?

Appsflyer's top market is the China and they receive 5.8M (21.5%) people.
Then the 2nd is United States with 2.3M (8.6%).
The 3rd is is India with 1.8M (6.6%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Appsflyer's ads on Google?

Google Ads

AppsFlyer Deep Linking - Deferred Deep Linking

https://www.appsflyer.com/product/one-link-deep-linking/

Deep Links for Mobile | Deep Linking Made Easy | AppsFlyer.com‎

https://www.appsflyer.com/product/one-link-deep-linking/

One Smart Link for Every Scenario & Raise App Users' ROI. Visit us to Learn More. Unbiased & Transparent. Active Fraud Protection. Best-In-Class Attribution. Sync Mobile - Omnichannel.

Mobile Deeplinking Tool - Deep Linking Made Easy - appsflyer.com‎

https://www.appsflyer.com/product/one-link-deep-linking/

One Smart Link for Every Scenario & Raise App Users' ROI. Visit us to Learn More Active Fraud Protection · Unbiased & Transparent Types: Cohort, Pivot, Fraud Prevention, Deep Linking

Use & Track Deep Linking | Deep Linking Made Easy | appsflyer.com‎

https://www.appsflyer.com/product/one-link-deep-linking/

One Smart Link for Every Scenario to Raise App Users ROI. Read More and Try It Unbiased & Transparent · Sync Mobile - Omnichannel · Best-In-Class Attribution

App Advertising Tracking | Do It Like the Big Boys | AppsFlyer.com‎

https://www.appsflyer.com/

The biggest companies in the world are winning with AppsFlyer. See How! Best-In-Class Attribution. Sync Mobile - Omnichannel. Active Fraud Protection. Unbiased & Transparent. Types: Cohort, In-App Events, Uninstalls, Fraud Prevention.

What do Appsflyer's customers say about them?

Review Score

3.2/5

Total Reviews

1

Info

AppsFlyer
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4 Star
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1 Star
100.0%
Read reviews that mention
Andrew

Please, avoid this service

Reviewed on 2021-01-04T08:51:42

We are working with AF for two years, but today we've decided to terminate our contract.We can't work with such scam bags. For the last year, we noticed that Appsflyer started to make almost all free features as Premium features. Previously, all our partners could see the whole bunch of data from our apps: installs, registrations, verifications, activations, and cost. But then suddenly AF decided to make a standard report feature as Premium and all our partners lose access to the performance stats of the apps. So I had to download these reports manually every day. A few days ago AF decided to make the cost data from the partners also Premium feature. So earlier it was absolutely free for us and everyone but right now it suddenly became a paid option as well. Guys, it's 2021, and such an approach to monetization and your attitude to the customers is just unacceptable. It doesn't work like this. You just can't ask money from clients for options that were free earlier. We are not using your service for free, we are paying at least $2K every month and right now it looks like you trying to extract more juice from each client. I hope your new approach will be unsuccessful and you lose more clients than earn money. I'm happy that all your pitiful actions pushed us to find another solution for mobile attribution. We are almost done with integration with Adjust, and we have much better features and options with twice less price than with you guys.
read more

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