Review (August 2025)

Welcome to adidas. shop for adidas shoes, clothing and view new collections for adidas originals, running, football, soccer, training and much more.

18.4B

Estimated Revenue

25.11M

Website Visitors

1.6/5

Trustpilot Score

What do we know about adidas Eyewear?

Estimated Revenue (2020)

$18.4B

Total Employees

120

Founded

1949

Industry

Sporting Goods

Location

Linz, Austria

About

adidas Eyewear:

Social Links

Alexa Ranking: 1359

What is adidas Eyewear's Revenue?

adidas Eyewear's estimated revenue for 2024 is $18.4B.

What does adidas Eyewear do?

At adidas Eyewear, we make eyewear for athletes. We work to satisfy the athletes visual needs, across a wide range of athletic experiences: mountain biking, running, road cycling, triathlon, gravity racing, mountaineering, skiing, snowboarding, and golf. We build this equipment for the eyes around four key concepts: Vision, Protection, Fit, and Durability. High-wrap, decentered Vision Advantage™ PC lenses ensure unobstructed view of your goals. Cutting edge Light Stabilizing Technology™ in our impact-resistant polycarbonate lenses offers a more relaxed, focused visual experience for the wearer, allowing the eyes to function at higher performing levels with less fatigue and distraction. Our sun lenses offer complete protection from UV radiation, as well as from sand, water, mud, allergens, and other environmental influences. Custom-fit, adjustable frames meet the needs of athletes in all sizes and shapes. Multiple sizes, and features like the Double- Snap Nose Bridge and Tri-Fit™ system that adjust for positioning and purpose, combine to deliver a secure, individualized fit. Austrian-engineered SPX™--a proprietary material created by Silhouette Optical specifically for sports eyewear--provides lightweight, durable frames for sports. For athletes with need for vision correction, adidas offers and unparalleled range of Rx solutions, including in-frame glazing, our optical adapters, and performance inserts. From ergonomically-designed temples shaped to work with hats and helmets to ClimaCool™ climate management, adidas Eyewear is designed to support your vision.

What are the monthly traffic metrics for Adidas?

6/mo Traffic Growth

19.30%

All Time Traffic Growth

Create Free Account

Monthly Hits

25M

Time on Site

3.3Mins

Bounce Rate

51%

How fast is Adidas growing?

Adidas has grown by -5.1% in the last 6 months according to SimilarWeb.

How do people interact with Adidas?

Last month, Adidas received 25M visitors who spent an average of 3.3 minutes on the website and visited 4.0 different pages per session. Overall, 51% of people bounce on the first visit.

How do people find Adidas?

9.9M people (39%) visit Adidas directly. 11.2M (45%) people search for them in Google. Whereas, 989.7k (4%) discover Adidas through Facebook, Reddit, and YouTube. 352.2k (1%) visitors come from Adidas's email newsletters. Finally, 1.3M (5.3%) people come from affiliates and or paid referrals.

Who uses Adidas?

Adidas's top market is the United States and they receive 19.5M (77.7%) people.
Then the 2nd is India with 268.4k (1.1%).
The 3rd is is United Kingdom with 246.3k (1.0%).

Traffic Growth (last 6 months)

All Traffic Source

Country Share

Traffic Growth (last 12 months)

See 12/mo Traffic Stats

What are Adidas's ads on Google?

Google Ads

Adidas.com - adidas® Official Site - Shop Shoes, Clothing & More‎

http://www.adidas.com/us

Shop The Latest adidas Styles At The Official adidas Online Store & Order Today! Sign Up & Get 15% Off · Iconic & Timeless Styles · Innovative Technology · Free Shipping & Returns Types: NMD, UltraBOOST, New Apparel, Superstar, PureBOOST, EQT

adidas® Shoes | Browse The Latest Styles Today | adidas.com‎

https://www.adidas.com/us/shoes

Rating for adidas.com: 4.7 - Return policy: Most items 30+ days Free Shipping & Returns On All Orders. Shop adidas Shoes Today! Sign Up & Get 15% Off. Sport & Street Shoes. Maximize Your Workouts. Show Your Signature Style. Types: NMD, Ultraboost, Sport &

adidas® Shoes | Official adidas® Online Store | Here To Create‎

https://www.adidas.com/us/shoes

Don't Miss Out On Your Favorites. Order From The Official adidas® Store.

adidas® Shoes | Here To Create | adidas.com‎

http://www.adidas.com/us/shoes

Rating for adidas.com: 4.7 - Average delivery time: 1–3 days Free Shipping & Returns On All Orders. Shop adidas Shoes Today! Show Your Signature Style · Sport & Street Shoes · Sign Up & Get 15% Off · Maximize Your Workouts

adidas.com - adidas® Official Online Store - adidas® Shoes

https://www.adidas.com/us/shoes

Find What You Need For Comfort & Style. Lacing Up For The Game Or Kicking Back At Home. Don't Miss Out On Your Favorites. Order From The Official adidas® Store.

What do Adidas's customers say about them?

Review Score

1.6/5

Total Reviews

1108

Info

adidas
5 Star
10.0%
4 Star
0.0%
3 Star
0.0%
2 Star
0.0%
1 Star
90.0%
Read reviews that mention
Simon

Poor quality shirts

Reviewed on 2021-05-07T07:43:29

Poor quality shirts, almost like we’ll throw anything together and those mugs will buy it-no more,enough is enough UTFR
read more
Zak

Terribly run company

Reviewed on 2021-05-03T23:24:04

Terribly run company. Used to be good but have dropped off massively. Awful quality products and thecompany are investing their money into corrupt other businesses.
read more
Debbie

I have been trying to place an order…

Reviewed on 2021-05-03T14:19:13

I have been trying to place an order for my sons Birthday since April 12th. The system would not take my payment.Many many calls to customer service where they have repeatedly told the matter has gone to the finance department. Each call I was made to feel undervalued with long pauses of silence to questions as to escalate the issue. We went so far as to set up another account and payment and still not able to process !!!! Totally disgusted by the whole process!!!!!!! It’s his birthday and still NO shoes!!!!!!
read more
John Do

Horrible rule by rule customer service

Reviewed on 2021-05-01T13:49:56

rule by rule customer service kills the relationship with customers. I ordered a pair of soccer cleats from Adidas about a month ago.Fedex was to deliver them to my apartment. the package went missing. I contacted the Adidas customer service line to resolve the issue. They told me to contact the carrier because it's not their responsibility. I contacted Fedex but hardly got any updates from the Fedex investigation(this delivery carrier doesn't care about your missing item). When I reach out to Fedex via Adidas a couple times, Fedex finally says they delivered it to a "mailbox." My apartment mailbox is only fitting mails. Later, I found out that the delivery guy put the package out in front of the mailbox sitting in the public while he could leave it in the Amazon locker or apartment office. Adidas would defend their carrier saying I should take more action to make the delivery require a signature or to a certain locker location. Adidas will not side their customers...and avoid their responsibility saying customers should contact Fedex and all Adidas say is their status showing it's delivered. Talking as if you are talking to a wall. You will never want to do a business again with Adidas because the customer service team will handle issues with a rule by rule mindset and when they say sorry, that means nothing to you since no issues are resolved. Adidas really needs to work with their carriers and work to improve the delivery service or find a way to communicate with customers better. I do not doubt about the quality of adidas products. I have many adidas items, but I am one of many disappointed customers who would walk away from Adidas and not be associated with their business anymore...very sad...and their customer service is making Adidas look bad.
read more
Charline Ho Sui

The 3 stripe masks are great they are…

Reviewed on 2021-05-01T01:29:31

The 3 stripe masks are great they are currently on sale 3 pack for $16.00 great value and the masksare also good while working out.
read more
Franco Shinzato

Stay away

Reviewed on 2021-04-30T00:51:58

Stay away. Horrible company. I spent $72 on a Jersey. FedEx delivered to the wrong address and they won’t replace or refund.Customer service is horrible, rude representative. I ended up filling my transaction as Fraud. Stay away.
read more
Sophie

WORST SITE EVER

Reviewed on 2021-04-29T03:38:48

WORST SITE EVER I was trying to make my purchase. The crappy site was not processing the payment.I tried with multiple cards and PayPal accounts and it never went through. Customer service didn´t help at all. All the items I wanted are now out of stock.
read more
Natali Calderon

Adidas has the worst customer service…

Reviewed on 2021-04-29T02:15:44

Adidas has the worst customer service I’ve seen in a long time. With such a well-known company,I really expected better. They are rude and all over the place. Their policy seems to be “we shipped it, not our problem.”
read more

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